Brand Marketing Manager, AI Education, Consumer Apps Marketing

Responsibilities

• Lead the multi-year brand strategy and global go-to-market architecture for the education narrative, grounding strategic direction in deep market dynamics and audience insights.
• Define the foundational positioning and messaging frameworks that articulate our ecosystem's unique value proposition and leadership in AI for education.
• Architect and direct major global launch moments and brand amplification campaigns across high-visibility surfaces, keynotes, flagship events, and digital hubs.
• Influence and align cross-functional leadership across Product, PR/Comms, Policy, and Marketing to ensure a unified narrative across the entire company, and build scalable global-to-regional operating models, frameworks, and asset governance to empower regional teams to scale the narrative effectively.
• Establish measurement frameworks and sentiment/brand health metrics to evaluate long-term narrative impact and guide brand marketing investments.

Requirements

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in product marketing, including branding, messaging, positioning, targeting, and product launches.
• Experience managing cross-functional or cross-team projects.
• Experience in the education and learning sector.

Preferred

• Experience in the education and learning space.
• Experience in solving creative problems who can seamlessly go from strategy to ideation to execution; and work collaborative across highly matrixed teams in a global organization and across all of Google.
• Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
• Ability to be comfortable with ambiguity and can self-direct their projects in an unstructured environment.
• Ability to work in an ambiguous and fast-changing environment with an entrepreneurial approach.