Marketing and Brand Coordinator

Responsibilities

• Maintain and strengthen Cocoon’s brand positioning, voice, and visual identity across all marketing channels.
• Ensure brand consistency across digital platforms, print materials, presentations, sales collateral, and technical communications.
• Maintain brand guidelines, approved messaging, and marketing asset libraries.
• Support initiatives that strengthen Cocoon’s credibility, reputation, and visibility within the aerospace and defense marketplace.
• Coordinate and execute marketing campaigns that support business development priorities, customer engagement, and lead generation.
• Manage routine website updates and support search engine optimization (SEO) initiatives to improve website traffic and visibility.
• Coordinate email marketing, social media, and other digital marketing activities to increase audience engagement and generate leads.
• Monitor marketing performance metrics, including website traffic, engagement, campaign results, and lead activity.
• Identify opportunities to improve campaign effectiveness and recommend adjustments based on performance data.
• Maintain a marketing calendar to coordinate campaigns, content releases, industry events, and other promotional activities.

Requirements

• Bachelor’s degree in marketing, Communications, Business, or a related field preferred; equivalent relevant experience may be considered.
• Three or more years of experience in marketing, communications, content development, brand coordination, or a related field.
• Experience creating marketing materials and coordinating digital campaigns.
• Experience in aerospace, defense, advanced manufacturing, government contracting, or other technical industries preferred.
• Familiarity with government or military customer environments is a plus.
• Experience developing presentations, sales collateral, or customer-facing communications preferred.
• Candidates should be proficient in Microsoft Office applications, including Outlook, Word, Excel, and PowerPoint, and have experience with the following tools and platforms:
• - Document management: Adobe Acrobat and SharePoint or similar file-sharing and document management systems.
• - Communication and collaboration: Microsoft Teams.
• - Project and workflow management: Airtable, ClickUp, Asana, or comparable project management platforms.