Brand Manager, SGC

Boca Raton, FL (Hybrid)

$110K/yr – $130K/yrSenior Level4+ years expFull time

Posted 1 day ago

Job Summary

Own brand strategy and voice across all channels, lead content calendar and creator partnerships, and guide public communications while tracking brand health and campaign performance.

  • Define and protect the brand voice and messaging standards
  • Lead content creation, calendar planning, and partnerships with creators and external partners
  • Track and report on brand health and campaign performance

Job Description

Responsibilities

  • Define and protect SGC's brand voice, visual identity, and messaging standards across all channels
  • Develop positioning that highlights SGC's heritage, consistency, and value creation for trading card collectors
  • Ensure the brand is represented consistently in packaging, inserts, website, social, and email
  • Plan and manage SGC's content calendar across Instagram, X, YouTube, TikTok, Facebook, and email
  • Produce and commission content such as showcases of notable graded cards, behind-the-scenes looks at operations, and educational material
  • Monitor community conversation, respond to feedback, and flag emerging issues to leadership
  • Manage and grow a team of graphic designers and other marketing professionals
  • Lead public-facing communication around pricing changes, turnaround times, and operational updates, with a tone that is honest, confident, and clear
  • Write and refine customer-facing copy including submission inserts, website content, FAQs, and announcements
  • Partner with Customer Support to keep messaging aligned with what customers are experiencing

Requirements

  • 4+ years of experience in brand management, marketing, or communications
  • Demonstrated ability to build and manage a brand voice across social, web, and email
  • Excellent writing and editing skills
  • Experience managing content calendars and working with creators or external partners
  • Comfort working with data to measure and report results
  • Strong organizational skills and ability to manage multiple projects at once
  • Genuine passion for the hobby and an understanding of how collectors think and communicate

Preferred

  • Experience in the sports card, TCG, or broader collectibles industry is a plus
  • Bonus points for working knowledge of design tools, video editing, or the ability to direct creative work
  • Experience in crisis communication or managing public perception during periods of change is a plus

Benefits

  • Health Insurance: All full-time employees are eligible to enroll in Medical, Dental, and Vision
  • Additional Benefits: Full-time employees are eligible for fertility, commuter, and educational assistance benefits
  • 401(K) Matching Plan: We are proud to offer a competitive 401k matching plan to our employees to support their future financial goals
  • Vacation: All salaried employees are eligible for flexible time-off
  • Holiday Pay: All regular, full-time employees are eligible for ten company paid holidays
  • Employee Discounts: Employees receive discounts on select grading services for approved submissions
  • Flexible Hours: Many of our teams offer flexible schedules with varying shifts and will work with you to accommodate your needs
  • Fun Working Environment: Our team members are invited to participate in celebrations, holiday events, and team building activities
Collectors logo

Collectors

3.5 Glassdoor

Collectors is the leading creator of innovative technology that provides value-added services for collectors worldwide. We authenticate, grade, vault, and sell millions of record-setting collectibles, all while modernizing and digitalizing the process to further our mission of helping collectors pursue their passions. We’re always on the lookout for talented people to join our growing team.Our services span collectible coins, trading cards, video games, event tickets, autographs, comics, magazines, and memorabilia, and our subsidiaries include:PSA: The global leader in authentication and grading for trading cards, autographs, memorabilia, and other collectible categories.PSA Vault: A secure, climate-controlled solution for storing, managing, and selling collectibles. Fully integrated with eBay and other top marketplaces to make transactions fast, easy, and efficient.PCGS: The premier authority in numismatic certification, ensuring the authenticity and preservation of coins and banknotes.Collectors Financial Solutions: Asset-backed financial solutions that empower collectors to leverage their holdings and capitalize on new opportunities.SGC: A distinguished name in trading card authentication and grading, known for its commitment to fast, reliable service at competitive pricing.Card Ladder: An advanced analytics platform providing real-time collectibles market insights, historical data, and enterprise solutions.

Founded in 1986
Santa Ana, California, USA
1.1K employees (101 in marketing)
54% recommend to a friend
67% CEO approval

Salaries

Posted range

$110K/yr – $130K/yr

Taken straight from the job posting.

The middle of this range ($120K) is 18% below the median base salary for Senior Brand Manager roles in the United States ($147K).

Senior Brand Manager median pay in the United States

$147K/yr

Most pay falls between $122K and $160K. Based on 77 salaries.

See all Collectors salaries

Marketing Team

Marketing Team Size
72 (6% of company)
Median Career Experience
18 years
Median Tenure
2.6 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$100M
Last Raise
$100M
Private Equity, 4 years ago

Funding History

  • Mar 2022
    Private Equity • $100M

Traffic Signals

Monthly Visitors
1.3M
Traffic Source Mix
Search
13.6%
Direct
55.8%
Referral
29.8%
Social
0.5%
Paid
0.1%

Headcount Trend

Current headcount: ~1.1K
Collectors logo

Brand Manager, SGC

Collectors · Boca Raton, FL · Hybrid