Brand Growth and Innovation Leader

Chicago, IL (Hybrid)

$173K/yr – $214K/yrSenior Level10+ years expFull time

Posted 3 weeks ago

Job Summary

Own and drive the full, consumer-led innovation agenda from insight to market, leading strategy, cross-functional delivery, and a validated pipeline that delivers business results.

  • Lead strategy and concept development to address unmet consumer needs
  • Build and shepherd an end-to-end innovation pipeline across product design, packaging, pricing, and channels
  • Align with Global and North America leadership to ensure prioritized, funded initiatives and delivery against P&L goals

Job Description

Responsibilities

  • Drive identification, prioritization and fulfilment of unmet/underserved consumer needs.
  • Articulate insight based, consumer driven innovation strategy through the lens of the market dynamics, consumer, competition, brand and financial goals.
  • Drive the delivery of a validated, consumer-driven and transformational innovation pipeline to bring to market, including leading strategy, concept creation, product design and delivery, channel strategy, pricing, shelving, primary packaging and forecasting.
  • Collaborate on development of the Strategic Business Plan, guiding brand priorities over a three-to-five-year horizon.
  • Lead a cross functional team to drive continuous development of innovation, renovation and commercial news pipeline.
  • Collaborate with the Global team to drive prioritization, scale and consistency of front-end innovation development.
  • Drive business model innovation including (but not limited to) import/export of winning innovation from total enterprise, agile concept and prototyping approaches and resources.
  • Delivery of business objectives for a brand including net sales, operating profit, gross margin, and market share including knowledge of full P&L levers.
  • Consumption and shipment forecasting for brand with an understanding of managing risks and opportunities and associated gap closing activities.
  • Effective management and prioritization of innovation priorities and the innovation budget.

Requirements

  • Bachelor’s degree in Business and/or Marketing.
  • 10+ years’ experience in marketing with brand management (B2B - CPG companies)
  • Experience leading innovation strategy, concept and product development and commercialization
  • Strong understanding of brand foundational tools, consumer insight identification, segmentation and target development.
  • Experience with brand positioning and brand strategy development.
  • Concept & Brief writing for product innovation, renovation and commercial news
  • P&L management; development and execution of brand marketing; cross- functional knowledge; direct experience in all various aspects of business including manufacturing, product & technology development and product supply.
  • Experience managing at least one direct report.
  • Proven capability to lead in a matrix organization driving collaboration across businesses and functions.
  • Demonstrated capability in leading agency partners in long-term projects.

Preferred

  • A Masters/MBA with concentration in Marketing preferred.

Benefits

  • We believe that our employees are our greatest asset, and we're committed to providing them with the resources they need to be successful. If you're looking for a rewarding career with a company that cares about its employees, then Kimberly-Clark is the place for you.
  • Here are just a few of the benefits you’d enjoy working in this role for Kimberly-Clark. For a complete overview, see www.mykcbenefits.com
  • Flex That Works at Kimberly-Clark
  • We believe great work happens when people come together with purpose. That’s why we offer a flexible work model that blends remote work with intentional in-person collaboration — helping you connect, grow, and innovate while maintaining the balance you value.
Kimberly-Clark logo

Kimberly-Clark

As a Kimberly-Clark employee, you have an opportunity to impact billions of lives through the products we make, the workplaces we create and the communities we serve. The proof is in our purpose – Here, we are creating Better Care for a Better World and it starts with YOU! Learn more about us and see what inspires you, careersatkc.com.  Through collaborative teams that push boundaries and endless opportunities to work with some of the world’s most recognized brands, at Kimberly-Clark you and your purpose are in the driver seat of your career.  Huggies®. Kleenex®. Andrex®. Scott®. Kotex®. Poise®. Depend®. The proof is in our products – For 150 years, our brands have been brought to market by a team of purpose-led innovators dedicated to creating Better Care for a Better World. And it takes the right people—in the right jobs and the right place—to make that happen. Join our 45,000+ employees who are changing the world for the better and generously giving back to communities and causes around the globe.  Better Care for a Better World starts by taking care of you and giving you what you need to succeed. We’re dedicated to breaking down barriers to speed decision making and creating a workplace with relentless focus on our consumers and growing our people, like you. The proof is in our people – we've been rated as one of Forbes 2022 World's Best Employers, and it's because of the caring people and the amazing culture that brings out the best in everyone. Join our employees in our amazing culture that brings out the best in everyone.   To make Kimberly-Clark's social media channels an engaging, respectful environment, here are our Community Guidelines: https://www.kimberly-clark.com/en-us/company/community-guidelines

Irving, TX, US
34K employees (3,115 in marketing)

Salaries

Posted range

$173K/yr – $214K/yr

Taken straight from the job posting.

See all Kimberly-Clark salaries

Traffic Signals

Monthly Visitors
199.1M
Monthly Google Ads Budget
$202.6K
Traffic Source Mix
Search
21.6%
Direct
52.8%
Referral
4.7%
Social
20.8%
Paid
0.1%

Headcount Trend

Current headcount: ~34.7K

Recent News

Kimberly-Clark logo

Brand Growth and Innovation Leader

Kimberly-Clark · Chicago, IL · Hybrid