Brand & Creative Manager

Responsibilities

• Conceptualize and design creative across all formats and channels — including key art, ad campaigns, social assets, in-platform graphics, web pages, email, event collateral, decks, and print materials — optimized for platform specifications and SEO, ensuring quality and consistency across devices, platforms, and brands.
• Plan, produce, and art-direct photo and video shoots from brief through delivery, including location scouting, talent coordination, vendor management, and post-production oversight.
• Identify and use automated tools for simple, templated requests, reserving hands-on design for higher-value brand work.
• Apply a test-and-learn approach to continuously improve marketing results; stay current on industry trends and tools and make proactive recommendations, including contributing to or writing copy as needed.
• Own and maintain comprehensive brand identity systems across the Talent Systems portfolio — including Casting Networks, Spotlight, FastCast, Formosa Casting Studio, and affiliated brands — encompassing style guides, visual standards documentation, and asset libraries for each brand.
• Lead brand identity development for new products, brand extensions, or newly acquired brands, ensuring alignment with the broader portfolio.
• Serve as the internal brand authority, maintaining a shared visual language across the portfolio while preserving each brand's distinct voice — ensuring consistency and integrity across all marketing, product, and communications touchpoints.
• Train and support internal teams and partners on brand guidelines to enable consistent self-serve execution.
• Manage and direct freelance designers and creative interns — including briefing, feedback, and quality oversight — while maintaining creative briefs and project documentation to drive efficient execution across concurrent workstreams.
• Collaborate cross-functionally with marketing, business development, product, and external development partners, contributing to the global marketing calendar and adapting priorities as needed to meet shifting timelines.

Requirements

• 6-8 years of experience in a brand, creative, or design management role, with a strong portfolio demonstrating brand thinking, design craft, and cross-channel execution across multiple brands or product lines; experience in a multi-brand or portfolio environment strongly preferred.
• Willing and able to personally execute high-quality design work in Adobe Creative Suite and Figma. This role directs at least one freelance designer but does not outsource all hands-on work.
• Proficiency in Adobe Creative Suite, Figma, presentation tools (PowerPoint, Google Slides), and video editing software (Final Cut Pro, DaVinci Resolve, or Adobe Premiere); familiarity with CMS and digital asset management platforms a plus.
• Track record of using modern tools and templates to speed up simple, repeatable design work in a prior role, while maintaining hands-on craft for brand-defining projects.
• Proven experience planning and producing photo and video shoots from brief through delivery.
• Strong familiarity with marketing automation platforms (e.g. Braze, HubSpot, Mailchimp).
• Comfort working directly with external developers and providing visual QA feedback on website implementations.
• Extremely detail oriented with strong visual and copy sensibility; proven ability to manage multiple work streams simultaneously across a distributed, global team.
• Experience managing freelancers, creative vendors, and/or interns.
• Bachelor's degree in design, marketing, fine arts, or a related field preferred.