AVP, Integrated Marketing

Responsibilities

• Build and own a single integrated campaign calendar connecting content, social, paid media, events, tradeshows, digital, and communications.
• Orchestrate go-to-market launch execution across business units in partnership with Product & Technology Marketing, ensuring consistent cross-channel activation.
• Establish an editorial and campaign cadence that sustains market presence between major moments such as earnings, Computex, and OFC/ECOC.
• Own paid media strategy and investment allocation across channels including LinkedIn, programmatic display, and search.
• Direct web and digital strategy — SEO, SEM, and answer-engine optimization (AEO) — in partnership with the Digital & Web team.
• Direct content marketing strategy and production cadence in partnership with Creative & Brand.
• Partner with product and technology teams to produce content that translates technical innovation into narratives relevant for customers, partners, and industry audiences.
• Own corporate and executive social strategy, including LinkedIn thought leadership programs for senior leaders.
• Ensure content strategy and paid media investment are prioritized against a shared plan rather than made channel by channel.
• Own tradeshow and sponsorship strategy, prioritization, and ROI tracking across major industry events (e.g., OFC, ECOC, OCP, Computex, GTC).

Requirements

• BS degree required; MBA or equivalent experience valued.
• 15+ years leading integrated marketing, demand generation, or content marketing in a B2B technology environment.
• Strong content strategy judgment paired with paid media fluency across digital channels.
• Experience directing event and tradeshow strategy at major industry conferences.
• Comfortable operating in a fast-moving, hypergrowth environment with evolving scope.

Preferred

• Experience in semiconductor, data infrastructure, or adjacent technical B2B industries.
• Familiarity with major optical and data center industry events (OFC, ECOC, OCP, GTC) and their audiences.
• Experience integrating ecosystem partner co-marketing into a broader campaign calendar.

Benefits

• Marvell is committed to providing exceptional, comprehensive benefits that support our employees at every stage - from internship to retirement and through life’s most important moments.
• Our offerings are built around four key pillars: financial well-being, family support, mental and physical health, and recognition.
• Highlights include an employee stock purchase plan with a 2-year look back, family support programs to help balance work and home life, robust mental health resources to prioritize emotional well-being, and a recognition and service awards to celebrate contributions and milestones.