Director, Digital Media Planning - Contract
Moore
Lanham, MD (Remote)
$110K/yr - $120K/yrAgencyContractDirector/executive8+ years exp.
15 hrs ago
Associate Media Director
Minneapolis, MN (Hybrid)
$95K/yr – $105K/yrSenior Level7+ years expFull time
Posted 2 days ago
Job Summary
Own client media strategy and lead the internal media team to deliver data driven, full funnel campaigns for B2B brands, coordinating cross functional planning, client communications, and new media ideas.
- Lead client business and manage internal media team
- Develop and present client-ready media plans and decks with the media team
- Drive data-led, cross-channel media planning and AI-assisted research
Job Description
Requirements
- Lead client business and manage internal media team
- Ability to independently write media plans and create client-ready decks in collaboration with the media team
- Strong communications skills including managing regular client communication and confidence to present to client teams both virtually and in-person
- Proficient across all media planning core skills and tools: full funnel media channel evaluation and recommendations, reach and frequency and media mix modeling (MMM) analyses, competitive analysis, audience creation/analysis, plan reporting and optimization
- B2B experience in highly regulated categories using data-led highly targeted digital-first media as a primary channel consideration
- Think creatively to bring first-to-market ideas including media partner-led branded content sponsorship programs
- Strong attention to detail
- Resourceful, with strong management skills and demonstrated team-leadership
- Ability to thrive in a culture of teaching and learning
- Competent at prompting AI and interpreting AI responses to assist in research and media planning
Preferred
- Global media and Retail Media experience a plus
Benefits
- comprehensive benefits package, including health and wellness options, agency perks, and the flexibility of a hybrid work environment.
Colle McVoy
Hi. We’re Colle McVoy. A full-service creative agency that builds enduring relationships between forward-thinking brands and people.We believe we’re in the next great era of brand building. Where change is constant, the potential for brands is limitless and the canvas for creativity is boundless.We call it the Great Wide OpenTM.And in this era where everything seems to be in a constant state of upheaval, relationships matter more than ever. And the brands that endure, grow and rise to the top are built on the shoulders of great relationships – between consumers and brands, and between brands and employees through values and purpose.At Colle McVoy, we immerse ourselves in our clients’ businesses to build relationships that last 3x the industry average. And we have an award-winning culture that attracts top-notch talent and serves as the foundation for how we partner, flex and believe in each other. We are also proud to be a Certified B Corporation and we believe a better future means we have a responsibility to use our expertise as a force for good to benefit all people, communities and the planet.The way we see it, the Great Wide Open is an unprecedented time for brands. And we’re ready for it. Let’s go. #BCorp, AdWeek's 2023 Midsized Agency of the Year
Salaries
Posted range
$95K/yr – $105K/yr
Taken straight from the job posting.
Media Planning median pay in the United States
Most pay falls between $73K and $125K. Based on 1,211 salaries.
Marketing Team
Marketing Team Size
70 (21% of company)
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
5
Traffic Signals
Monthly Visitors
5K
Traffic Source Mix
Search
30.3%
Direct
53.5%
Referral
6.4%
Social
8.5%
Paid
1.2%
Headcount Trend
Current headcount: ~330
Recent News
Links
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