Responsibilities

• Serve as the day-to-day marketing leader for the Botox Therapeutics patient services care model, contributing to annual planning and ensuring execution aligns with care model strategy.
• Own the patient services layer of the patient and HCP digital portal experience, making day-to-day decisions on patient services content, functionality, and strategy within the platform while partnering closely with brand and HUB teams to ensure a seamless, integrated experience.
• Serve as the patient services marketing lead in cross-functional portal governance, ensuring alignment with brand and HUB partners on experience design, messaging consistency, and capability development.
• Lead the acceleration of new care model capabilities, including AI-enabled program and service delivery and call center infrastructure, helping define requirements and shaping how these capabilities show up for patients and providers.
• Champion the patient experience across all access touchpoints, ensuring programs support affordability, adherence, and continuity of care.
• Oversee the development, management, and implementation of Botox Complete Office Practice Manager peer-to-peer programs, including the recruitment of speakers, approval of the Annual Operating Plan, and speaker program deck management.
• Develop indication-specific messaging and educational strategies across all Botox Therapeutics indications that enhance provider engagement and patient understanding.
• Guide digital and content initiatives that strengthen the provider and patient experience across channels.
• Synthesize insights from field rides, FRM feedback, operational data, and program performance dashboards to inform and continuously improve execution.
• Lead, develop, and manage two direct reports — Marketing Manager, Patient and Marketing Manager, Provider — providing coaching, performance management, and career development support.

Requirements

• Bachelor's degree required; advanced degree preferred.
• 8+ years of marketing experience in pharmaceutical, healthcare, or patient services marketing.
• Experience in or strong working knowledge of patient access, affordability, and HCP engagement within a complex care model.
• Demonstrated experience overseeing complex digital platforms or logged-in experiences, with the ability to bridge marketing strategy and technical execution.
• Familiarity with AI applications in program or service delivery; comfort operating in an environment of ongoing capability buildout.
• Proven ability to synthesize qualitative and quantitative insights — including field feedback and program analytics — and translate them into actionable execution.
• Demonstrated cross-functional leadership and matrix collaboration.
• Experience managing and developing direct reports, with a track record of people development and team performance.
• Experience managing budgets, agencies, and integrated campaigns.
• Excellent communication, analytical, and project management skills.

Benefits

• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
• This job is eligible to participate in our long-term incentive programs.