Associate Director, Data and Analysis

New York City, NY (On-site)

$112K/yr – $180K/yrSenior Level7+ years expFull time

Posted 1 hr ago

Job Summary

Lead client partnerships by shaping data-driven marketing frameworks and scalable strategies across media, creative, CRM, and eCommerce initiatives.

  • Own cross-team project delivery and best-practice execution
  • Identify new data opportunities and innovative sources
  • Foster data-driven ideation to solve business challenges

Job Description

Responsibilities

  • Acting as a key partner for the client and internal teams by implementing conceptual data frameworks and developing effective marketing strategies
  • Expanding client work, including building recommended approaches and scope
  • Evaluating new online and offline data opportunities in the form of new sources, new technology, client priorities, partnership, etc.
  • Fostering creative thinking around how we use data, and we could use data to solve unique business challenges in support of all Marketing activities (Media, Creative, CRM, and eCommerce).
  • Managing efficient execution of projects, including the implementation of best practices
  • Building a collaborative team environment, including participation in department-wide training efforts and fostering employee career growth

Requirements

  • 7-9 years of experience in analytics or strategy with an advertising agency, management consulting company, or ad tech company
  • Commerce Media or Retail Media analytics would be preferred
  • Strong client relationship and communication skills, with experience managing multiple projects across teams
  • Experience managing a team
  • Strong analytical, critical thinking, and problem solving skills
  • Experience with modern statistical learning methods (regression techniques, classification models, supervised and unsupervised learning, etc.)
  • Knowledge of digital data technologies (DMPs, Google Analytics, digital pixel tracking, site tagging, etc.)
  • A four-year college degree; advanced degree is a plus
  • Passion for online advertising and emerging trends in the digital landscape
  • The ability to thrive in a fast-paced and deadline-driven environment

Benefits

  • Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
Digitas North America logo

Digitas North America

3.9 Glassdoor

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

Founded in 1980
Boston, Massachusetts, US
2.8K employees (892 in marketing)
74% recommend to a friend
82% CEO approval

Salaries

Posted range

$112K/yr – $180K/yr

Taken straight from the job posting.

Marketing Analytics median pay in the United States

$110K/yr

Most pay falls between $85K and $159K. Based on 1,956 salaries.

See all Digitas North America salaries

Marketing Team

Marketing Team Size
673 (23% of company)
Median Career Experience
11 years
Median Tenure
4.2 years
Marketing Roles Posted (Last 30 Days)
38

Traffic Signals

Monthly Visitors
67.2K
Traffic Source Mix
Search
42.7%
Direct
42.7%
Referral
6.8%
Social
6.2%
Paid
1.1%

Headcount Trend

Current headcount: ~2.9K
Digitas North America logo

Associate Director, Data and Analysis

Digitas North America · New York City, NY · On-site