Associate Creative Strategist / Copywriter

New York City, NY (Hybrid)

$66K/yr – $75K/yrMid Level2+ years expFull time

Posted 1 day ago

Job Summary

Own and shape creative campaigns from concept to final execution, collaborating with strategy, copy, and production to deliver breakthrough brand experiences.

  • Lead concept development and storytelling across campaigns and activations
  • Translate audience insights into clear, compelling creative concepts
  • Craft and present persuasive creative pitches and materials

Job Description

Responsibilities

  • Big Creative Ideas: Concept and develop innovative, strategically grounded campaign ideas, sponsorship activations, and brand experiences across sports and entertainment.
  • Copywriting & Messaging: Write compelling headlines, taglines, campaign narratives, manifestos, and other creative copy that brings brand ideas to life.
  • Creative Strategy: Support the development of creative narratives, strategic territories, and campaign platforms rooted in audience insights, cultural relevance, and client objectives.
  • Insight Development:  Identify audience tensions, cultural truths, fan behaviors, and marketplace opportunities that can serve as strategic springboards for creative ideas.
  • Trends: Research and synthesize consumer behavior, cultural trends, competitive activity, and emerging opportunities into compelling trend reports and actionable creative insights.
  • Brainstorming & Ideation: Contribute original ideas to team brainstorms and collaborate with Creative Directors, Designers, Strategists, and other agency partners to develop and refine concepts.
  • Presentation Development: Help craft compelling creative presentations and pitch materials that clearly articulate the insight, idea, and rationale behind the work.
  • New Business: Support new business opportunities through research, creative concepting, strategic storytelling, and pitch development.

Requirements

  • 2–4 years of experience in copywriting, creative strategy, advertising, or a related creative discipline.
  • A portfolio demonstrating strong conceptual thinking, writing ability, and creative ideas. Work that shows the thinking behind the creative is especially encouraged.
  • Strong copywriting and storytelling skills across multiple formats.
  • Ability to translate research, audience insights, and client briefs into clear, compelling creative concepts.
  • Excellent verbal and written communication skills, including the ability to articulate and present creative thinking.
  • Strong organizational and time management skills, with the ability to manage competing priorities and meet deadlines.
  • Comfortable receiving constructive feedback, iterating on creative work, and collaborating across teams.
  • A genuine passion for advertising, creativity, and culture. Interest in sports and entertainment is a strong plus.

Benefits

  • Medical, vision, and dental insurance,
  • Life insurance,
  • Short-term and long-term disability insurance,
  • 401k,
  • Flexible paid time off,
  • At least 15 paid holidays per year,
  • Paid sick and safe leave, and
  • Paid parental leave.
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dentsu

3.5 Glassdoor

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

Founded in 1906
Tokyo, Tokyo, JPN
19K employees (4,739 in marketing)
1% recommend to a friend
0% CEO approval

Salaries

Posted range

$66K/yr – $75K/yr

Taken straight from the job posting.

Copywriting median pay in the United States

$89K/yr

Most pay falls between $73K and $105K. Based on 1,290 salaries.

See all dentsu salaries

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Associate Creative Strategist / Copywriter

dentsu · New York City, NY · Hybrid