Copywriter II- WFH

Responsibilities

• Develop original campaign concepts and compelling copy that engage audiences, encourage action, and support client business goals.
• Write clear, persuasive messaging across various media, adapting brand voice to different audiences, platforms, and business needs.
• Use creative briefs, research, and knowledge of client services to develop messaging strategies and campaign concepts.
• Present creative strategies and completed campaigns to clients, representing senior creative leadership when required.
• Collaborate with art directors and other creative professionals to align written content with visual concepts and campaign objectives.
• Mentor and support other copywriters by providing creative direction, constructive feedback, and guidance to improve content quality.
• Balance client feedback with creative strategy to deliver effective and engaging messaging solutions.
• Verify content accuracy and ensure compliance with applicable copy requirements, including trademark and product-related language.
• Manage multiple projects, priorities, and deadlines while taking ownership from project kickoff through final handoff.
• Monitor marketing and advertising trends and contribute to additional creative initiatives as needed.

Requirements

• At least 5 years of professional writing experience in advertising or a related field, including applicable graduate advertising or portfolio school experience.
• Bachelor's degree or an equivalent combination of education and professional experience.
• Experience creating copy for diverse media, audiences, and business objectives, ranging from concise email campaigns to strategic thought leadership.
• People management experience and the ability to guide, mentor, and develop other copywriters.
• Excellent written and verbal communication skills.
• Strong client presentation skills and the ability to explain creative concepts and messaging strategies effectively.
• Ability to analyze complex information and translate it into clear, engaging, and persuasive content.
• Strong organizational skills, attention to detail, and the ability to manage competing priorities.
• Collaborative, solution-oriented approach with tact, diplomacy, and openness to feedback.
• Ability to work independently and take responsibility for projects through completion.