Responsibilities

• Build and maintain relationships with external partners and collaborate with internal marketing teams to execute digital marketing tactics that support the broader brand & 1P marketing strategy
• Independently develop and execute plans to support product launches from the 1P and BNE marketing sides
• Manage marketing beats calendars for upcoming products and execute activities on the 1P channel marketing calendar which includes copy creation and selection of assets
• Gather marketing beats and create marketing calendars to share with 1P Partners to provide them with visibility into our activities to determine areas of support
• Oversee the creation of marketing and advertising assets for console and Steam digital releases and deliver assets to 1P to support 1P distribution
• Communicate 1P opportunity proposals to worldwide teams and see projects through from initial concept to final delivery
• Execute creation via internal portals for marketing materials to support 1P marketing campaigns
• Create decks for select marketing plans, post-mortems, and other reports to contribute to the greater marketing strategy across the company’s portfolio
• Provide support in managing digital editions on the corporate game product page
• Provide input, analysis, and investigate issues that arise to effectively solve problems and improve processes and procedures

Requirements

• 3+ years of experience in videogame marketing/operations or entertainment product marketing/operations
• Bachelor’s degree in Marketing, Business Administration, Finance, or similar field, or equivalent work experience
• Proficiency in PowerPoint, Excel, Word, Outlook and Adobe Photoshop
• Strong familiarity with digital marketplaces and setups of digital product launches from either the operations or business side
• General knowledge and understanding of brand marketing, sales, and channel marketing within the video game industry
• Strong and proactive team player who can work with internal and external partners effectively
• Ability to multi-task and prioritize needs to drive the business at large
• 0-25% travel required

Preferred

• Extensive knowledge or interest in videogaming, interactive entertainment industry and/or Japanese animation is a plus.
• Experience working successfully with social media channels in executing social/community plans is a plus