Influencer Marketing Account Lead
Later
Los Angeles, CA (Remote)
$115K/yr - $140K/yrIn-houseFull-timeSenior level5+ years exp.
4 hrs ago
Analytics & Insights Manager, Influencer Marketing
New York City, NY (Remote)
$75K/yr – $86K/yrManager3+ years expFull time
Posted 1 hr ago
Job Summary
Own end-to-end paid social analytics and reporting, including campaign setup, optimization, and cross-functional storytelling to inform client strategies and drive performance.
- Lead data analysis and visualization to reveal actionable insights
- Collaborate with account teams to shape paid social strategies and targets
- Stay current on social platforms and paid media products to advise clients
Job Description
Responsibilities
- Cleaning and analysis of data to support client reporting deliverables
- Customization and maintenance of dashboards and reporting tools to measure program-specific KPIs, with regular QA checks on the data
- Quantitative and qualitative research to explore questions posed by clients
- Preparation of slides, analytic reports, and other visualizations to illustrate key insights
- Participation in client-facing conversations around campaign performance, in collaboration with the cross-functional team
- Delivery of benchmarks, trends, and other insights from reporting tools
- Work closely with account management colleagues to develop paid social strategies and targets
- Maintain up-to-the-minute knowledge of social platforms’ paid media products and services, and serve as an authority on this fast-moving sector of digital marketing internally and with clients
- Set-up and execute paid social campaigns across platforms, working cross-functionally to coordinate influencer participation
- Manage optimization of campaigns to ensure performance targets are hit
Requirements
- 3 to 5 years of relevant work experience in agencies or in-house marketing roles
- Strong strategic and analytical background
- Strong written communication skills
- Strong understanding of social media space and the latest organic and paid social marketing KPIs and processes
- Proven effective communication skills, especially among cross-functional teams
- Expert in quickly learning and utilizing new software
- Ability to take complex information and create a compelling story, including visualizations
- Experience working with data analysis, with a strong ability to derive insights from multiple complex data sets
- Advanced skills in Google Sheets/Excel
- Displays passion for data analysis, critical thinking, and storytelling
Preferred
- Experience supporting R&D and innovation
- Media buying or performance marketing experience is a plus
Benefits
- Medical, Dental & Vision
- Supplemental Insurances (Life Insurance, Commuter Benefits & Pet Insurance)
- 401k Matching
- Monthly Work From Home Stipend
- Remote-First
- Step Up Recognition Program
- Collectively Employee Resource Groups (ERGs)
- Virtual & In-Person Events
- Generous Allotment of Sick Days
- Birthday Floating Holiday
Collectively
3.3 Glassdoor
Collectively—part of the Brandtech Group (formerly You & Mr Jones)—is a values-centered global social influence company providing our clients with the most sophisticated influencer marketing programs and the best tools, talent, and ideas for any social initiative. We combine the best technology of any SaaS platform with a high-touch, strategy-led services approach. We partner with forward-thinking brands in technology, fashion, retail, gaming, entertainment, consumer goods, and more to build deeply integrated social activation strategies that drive relevance, awareness, and sales. Our work has been recognized by top publications including The Wall Street Journal, Fast Company, Digiday, AdAge, and Business INSIDER, among others. We’ve also earned Effie, Webby, Glossy, IMA Fast Company, and OMMA awards for our programs. Collectively is known across the industry as the partner who delivers the most creative, strategic, and effective programs, with the most sophisticated analysis and paid social offerings. But most importantly, we’re known to be genuinely committed partners to our clients, many of whom have worked with us for multiple years. We aspire to continue to provide an excellent workplace for our teams while delivering the industry’s most ambitious and thoughtful influencer collaborations. In 2020, we were named by Built In Bay Area as one of the Best Small Companies to work for.
Founded in 2013
New York, New York, USA
200 employees (103 in marketing)
60% recommend to a friend
50% CEO approval
Salaries
Posted range
$75K/yr – $86K/yr
Taken straight from the job posting.
The middle of this range ($81K) is 13% below the median base salary for Influencer Marketing Manager roles in the United States ($93K).
Influencer Marketing Manager median pay in the United States
Most pay falls between $85K and $105K. Based on 61 salaries.
Marketing Team
Marketing Team Size
47 (24% of company)
Median Career Experience
10.5 years
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
4
Traffic Signals
Monthly Visitors
11.8K
Monthly Google Ads Budget
$60
Traffic Source Mix
Search
26.1%
Direct
49.6%
Referral
7.2%
Social
15.4%
Paid
1.6%
Headcount Trend
Current headcount: ~200
Links
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