Analyst, eMail Marketing

Responsibilities

• Execute email deployments from setup through launch, ensuring campaigns are delivered accurately, on time, and aligned with business priorities.
• Responsible for weekly and ad-hoc email reporting, including customer engagement metrics, trends, test results, campaign performance, and creative performance.
• Responsible for developing, executing, and maintaining the daily email circulation plan, updating weekly trigger performance, and more.
• Partner cross-functionally with internal teams to test links, validate content, confirm audience details, and ensure all emails meet quality standards before deployment.
• Prepare seasonal/monthly performance recaps
• Proactively work with team members, email deployment team, brand marketing, customer analytics, and other cross-functional groups.
• Interact with peers on other Williams-Sonoma, Inc. brands to share best practices and test results.
• Analyze competitive marketplace and follow Marketing trends.

Requirements

• BA/BS Degree in Marketing, Business, or related field or equivalent work experience
• 1+ year of experience in Digital, Email or E-Commerce Marketing
• Enthusiastic and self-motivated with a strong interest in Email
• Ability to lead projects proactively
• Analytical problem-solver with insatiable curiosity
• The ability to see trends and to extract actionable insights from data to drive results
• Strong organization and interpersonal skills; excellent written and verbal communication skills
• The ability to work in a fast-paced environment with the ability to prioritize, work on multiple projects, and be flexible
• Intermediate to advanced Excel skills (v-lookups, pivot tables)
• Meticulous attention to detail

Preferred

• Experience with a web analytics system is a plus

Benefits

• A generous discount on all WSI brands
• A 401(k) plan and other investment opportunities
• Paid vacations, holidays, and time off to volunteer
• Health benefits, dental and vision insurance, including same-sex domestic partner benefits
• Tax-free commuter benefits
• A wellness program that supports your physical, financial and emotional health
• In-person and online learning opportunities through WSI University
• Cross-brand and cross-function career opportunities
• Resources for self-development
• Advisor (Mentor) program