Email Marketing Manager - Hubspot

Responsibilities

• Build, QA, and schedule activation sends in HubSpot, including conversion, texting (10DLC) registration, GOTV, and early-voting campaigns.
• Build and maintain automated, triggered flows, including drop-off recovery and onboarding nurtures that guide new signups to a published campaign website.
• Execute election-timed sends across customer audiences in the final stretch before Election Day.
• Build and maintain segmented target lists in partnership with the data team.
• Own the fall send calendar, QA process, and deliverability checks.
• Report on send performance against engagement goals (30%+ open rate, 4%+ click rate) and flag what's working.

Requirements

• 2–4+ years of hands-on email marketing execution, ideally at a SaaS company.
• Strong HubSpot experience is a must: building emails, workflows and automations, lists, and segments. The client is only considering people who have been Hubspot power users in the past
• A rigorous QA habit: links, personalization tokens, rendering, and audience logic.
• Working knowledge of deliverability best practices.
• Experience managing a high-volume send calendar on tight, fixed deadlines.
• Clear communication and the ability to work autonomously with a busy strategist.
• Alignment with the client's mission of supporting Democratic and progressive candidates and causes.

Preferred

• Basic HTML/CSS for email templates.
• Experience with lifecycle or onboarding programs for a product with a free-to-paid or activation model.
• A/B testing experience on subject lines, content, and send timing.
• Tools: HubSpot
• Political experience is not required. A strong SaaS background is preferred.