Americas Marketing Lead - Transport

Responsibilities

• Connect and manage the team of marketers supporting the transport market and the businesses under it (Rail, Aviation, Roads and Streets, and Maritime) fostering a culture of cross-functional working, continuous learning, and the agile adoption of innovative approaches and best practice.
• Contribute to the development of global marketing under the transport market, providing a regional perspective.
• Collaborate with fellow global market and business marketers and effective delivery of portfolio and business marketing and ensuring that regional business growth programs (client relationship management and priority pursuits) can have impact in our region.
• Partner closely with regional transport market and rail, aviation, roads and streets, and maritime business leadership championing a business partner mindset across the team.
• Ensure the transport market is delivering on the regional programs and providing insight on how to continually improve the programs to meet the changing needs of the market.
• Advise Markets and Business Leaders, on effective marketing, and business growth approaches with a focus on the evolution of marketing skills and team capacity to support successful achievement of our business plans and grow the opportunity pipeline.
• Responsible for the development of client-led, strategic marketing plans aligned with the Region’s Integrated Business Plan for their market and subsequent businesses, helping to set long-range business priorities, and advance the shorter-term opportunity pipeline.
• Support delivering a standard approach to market and business marketing planning and delivery, working closely with the transport market and rail, aviation, roads and streets, and maritime business leaders, to achieve consistency and maintain quality.
• Work in collaboration with the regional Brand, Digital Marketing & Communications team to support the effective development and delivery of the market and business marketing plans.
• Guide the development of market/business market research that generates actionable insights and recommendations to inform businesses as they develop their plans and priorities.

Requirements

• Undergraduate, further degree or experience equivalent to a degree, preferably in Marketing, Business, Management, Commerce or Economics; and/or a postgraduate professional qualification or accreditation in marketing.

Benefits

• Benefits at Work - At Arup, we have a comprehensive and valuable benefits program that works for our employees and their families while keeping costs low. These benefits provide health and welfare security for you as well as paid time off for rest and renewal. As a member of Arup, everyone shares in our success through a global profit share scheme (payments are dependent on the firm’s financial performance). Our Global Profit Share Plan (paid bi-annually) provides an opportunity for you to share in the success of the Firm. As a valued employee of Arup, you can also choose to participate in our 401(k) plan with up to 10% company match to help you save for your future.
• Flexible Working - We believe that flexible arrangements create a more inclusive way of working that supports our diversity and the wellbeing of our people. Options for alternative schedules and the ability to work outside of the office for a portion of your workweek are available.