Responsibilities

• Set clear GMV targets, ACOS goals, Ad budgets and Campaign Strategy by client and track against actuals.
• Propose, develop and execute brand promotional strategy including paid advertising, promotions, coupons, pricing and creative.
• Coordinate with clients to ensure alignment across strategy and awareness of what updates are being made.
• Measure and report on paid performance leveraging our in-house reporting suite.
• Oversee marketplace management, digital marketing operations and digital platform operations
• Identify and report opportunities for product sales conversion leveraging promotional opportunities that may become available.
• Identify and execute the marketing roadmap and program innovation to drive this vision using Promos, Coupons, CPC ads, Display ads
• Partner with Digital Advisor, Client Sales, Creative Development, and Support departments on launch successes including merchandising, performance management, etc.
• Performing market research; Monitor trends and keep a close eye on competitive products in the marketplace; Analyze brand positioning, consumer insights and other various data including, but not limited to sales trend, conversion rates and return trends

Requirements

• Minimum 1.5 - 2 years of experience in an advertising management role within the Amazon Seller Central and Vendor Central channels and Ecommerce marketplaces and etailers. Strong understanding of Amazon’s Sponsored Ads and DSP is a must.
• Minimum 1 year experience in other retailer advertising strategy inclusive of, but not limited to, Criteo and Roundel Media.
• Strong interpersonal skills and client facing experience
• Strong understanding of eCommerce Metrics and use of data
• Experience building processes and reporting that allow your efforts to impact brands at scale
• Entrepreneurial, self starter seeking to grow our clients business and drive positive results

Preferred

• a minimum of two years of such experience in the Amazon FBA field, proficient with Amazon Vendor and Seller Central
• you like strategizing with clients and seeing their business grow, are hard working, love and know how to overcome complex challenges, have strong attention to detail, and are technologically savvy

Benefits