Advertising Operations Associate

Responsibilities

• Traffic campaigns across platforms (programmatic, Meta, X, LinkedIn, etc).
• Set up, monitor, and optimize campaigns targeting custom audiences across platforms (programmatic, Meta, X, LinkedIn, etc).
• Work with various internal teams to ensure all reporting needs are met for the client and troubleshoot when necessary.
• Test and develop processes, workflows, best practices, etc that are scalable and work across internal and external teams.
• Make recommendations on optimizations for client campaigns to ensure campaigns meet agreed upon client goals.
• Communicate with internal teams on campaign status and any updates as they come up during campaign launch and while campaign is running.

Requirements

• 2+ years of experience in trafficking and building awareness and consideration campaigns for programmatic, and 1+ years trafficking on social platforms.
• Ability to work cross functionally with account teams and other internal partners.
• Strong attention to detail.
• Experience working with external partners like DSPs and agencies.
• Experience working with more than one DSP, CM360, Meta Ads Manager, LinkedIn Ads Manager, Twitter/X Ads.
• Enthusiasm for developing scalable processes and improving team efficiency.

Preferred

• Nice to Have: High-level understanding of custom-list targeting and the nuances of reaching individuals 1-to-1 through digital advertising.