ABM Specialist

Responsibilities

• Run our paid ABM programs on LinkedIn and programmatic: build audiences from account lists and signals, shift budget and creative based on engagement, and test new channels as budget grows. Plan and launch coordinated campaigns across webinars, events, email, and direct mail, timed to account activity and Sales priorities, so Sales has a relevant touchpoint when an account shows buying signals.
• Set up and QA campaigns in our ABM and marketing tools, and keep account and contact data clean so we reach the right people.
• Write briefs for ads and landing pages for Creative and keep a refresh calendar, so no campaign goes stale.
• Report on campaign results and bring your own ideas for one-to-few and one-to-one account plays, so we can go after more high-value accounts.
• You will work closely with our Senior Manager, ABM, who sets strategy and signal design, and partner with Sales, Customer Success, Events, and Content. Within 6 to 12 months, you will run our paid programs independently, own your pipeline KPIs, and have designed account plays of your own.

Requirements

• 4+ years in B2B SaaS marketing, with hands-on paid digital, ABM, or demand generation experience
• Experience managing paid campaigns, ideally on LinkedIn and programmatic, and optimizing for pipeline quality rather than volume
• A track record of executing multi-channel campaigns end to end, ideally ABM campaigns
• Working knowledge of Outreach (or similar) and Salesforce
• Strong project management across many campaigns and deadlines at once
• Comfort pulling performance data, spotting trends, and explaining what they mean
• Initiative and comfort with ambiguity: you do well in a high-growth environment where priorities pivot

Preferred

• Experience with ABM or sales intelligence tools (UserGems, ZoomInfo, Clay, Demandbase, 6sense)
• Experience with direct mail or other offline ABM tactics
• Background in industrial or operations software

Benefits

• Work in the physical world. The accounts you target run factories, fleets, and facilities, and when our software works, their lines stay up.
• A product the industry already loves. Customers who choose us renew and expand, so you are building on something that already wins.
• Autodesk scale, same mission. MaintainX is part of Autodesk Operations Solutions (AOS), which brings Autodesk’s global reach to the problem we were already solving.
• An early seat. This program is scaling fast, and the account plays we have not had capacity to run are yours to design.