Specialist, Global Marketing, Communications, & Program Strategy

Alexandria, VA (Hybrid)

$80K/yr – $97K/yrMid Level5+ years expFull time

Posted 8 days ago

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Job Summary

Own the end-to-end development and execution of integrated marketing and communications campaigns for ASCO products, aligning with ICM goals, shaping messaging frameworks, and coordinating cross-functional teams to deliver assets across emails, ads, social, and digital channels.

  • Campaign development and execution across multiple channels
  • Content and messaging strategy to boost brand awareness and engagement
  • Cross-functional collaboration and thought-leadership facilitation

Job Description

Responsibilities

  • Support the development and execution of integrated marketing and communications campaigns for assigned ASCO products and services in support of the organization’s business goals.
  • Align marketing and communications strategies with overall integrated marketing and communications (ICM) department goals.
  • Develop relevant content and messaging frameworks to increase brand awareness and engagement with both ASCO members and the global oncology community.
  • Collaborate with internal stakeholders to determine creative messaging needs for assigned focus areas that will enable the development of emails, ads, and posts across multiple digital platforms.
  • Manage content development for assigned ASCO products and service areas, producing a range of content, including promotional collateral, messaging frameworks, social media copy, digital advertising copy, email content, print, and direct mail.
  • Utilize internal QA policies to ensure clear, concise communications that follow internal branding standards and ASCO policies.
  • Work with director and marketing analytics team to develop post-campaign reports.
  • Serve as back-up to department directors and leaders.
  • Liaise with external agencies as needed, monitoring invoices and budgets for channels, processing invoices, and ensuring campaigns remain within budget.
  • Facilitate/guide executive and volunteer leadership in their roles as ASCO thought leaders and spokespersons when appropriate.

Requirements

  • Bachelor’s degree in Marketing, Communications, or a related field or equivalent years of experience.
  • 5 – 6 years of experience in a marketing agency, internal marketing department, or association/nonprofit.
  • Multi-channel marketing experience working with campaigns across email, web, paid ads, organic social media, video content, etc.
  • Proficient in Microsoft Office Suite (Office, Outlook, Word, Excel) marketing project management platform.

Preferred

  • Experience in design development and maintaining brand standard.
  • Demonstrated success in leading cross-functional projects, showcasing the ability to influence and build strong relationships with leaders and stakeholders at all levels within an organization.
  • Prior experience with oncology, health care, or other scientific or medical meetings and/or event marketing.

Benefits

  • Generous Benefits Package:
  • Hybrid Work Environment
  • Open Leave Policy
  • Paid Family Leave
  • 13 Paid Holidays per Calendar Year
  • Staff Appreciation Days
  • 401(k): 7.5% Employer Contribution
  • Medical/Dental/Vision
  • Employee Assistance Program
  • Fertility and Family Forming
ASCO logo

ASCO

3.1 Glassdoor

ASCO is dedicated to the development, manufacturing, surface treatment and assembly of high-precision steel and titanium components and hybrid composite/metal assemblies for the aerospace industry.We operates across four sites in Belgium (head office), Canada, the United States and Germany. ASCO is a world leader in the design and manufacture of large-scale complex structural parts, complex mechanical assemblies and major functional components for the aerospace industry.ASCO is part of Montana Aerospace, one of the leading manufacturers of complex lightweight components and structures for the aerospace industry. The company has a turnover of 1.2 billion euros (2022) and has 6800 employees and 22 sites (four continents) that design, develop and produce revolutionary technologies for aerospace, electromobility and the energy of tomorrow in aluminum, titanium, composite materials, copper and steel.

Founded in 1954
Zaventem, Flemish Region, BEL
1.4K employees (49 in marketing)
55% recommend to a friend
32% CEO approval

Traffic Signals

Monthly Visitors
18.3K
Traffic Source Mix
Search
29.1%
Direct
61.8%
Referral
9.1%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
29 (2% of company)
Marketing Roles Posted (Last 30 Days)
1