Marketing Technical Data Coordinator

Plano, TX (Unknown)

Salary Not AvailableMid Level1+ years exp

Posted 4 months ago

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Job Summary

Own data operations for marketing campaigns by cleaning and organizing CRM and list data to enable compliant, targeted communications.

  • Own data hygiene across marketing systems to support accurate list creation and reporting.
  • Must-have: Advanced Excel skills (Power Query, VLOOKUP/XLOOKUP, pivots) and CRM experience.
  • Strong data-accuracy focus with ability to support onboarding, lifecycle, and segmentation workflows.

Job Description

Responsibilities

  • Manage, clean, organize, and interpret large, complex customer datasets using advanced Excel expertise (e.g., Power Query, VLOOKUP/XLOOKUP, pivot tables, etc.).
  • Maintain rigorous data hygiene across marketing systems, CRM, and customer lists to support accurate list creation, targeting, and reporting.
  • Clean data from multiple sources to be accurate and relevant to campaigns.
  • Create QR codes with specific campaign tracking to read campaign performance.
  • Create redirect urls through WordPress for user friendly branded urls in marketing campaigns and materials that also provide tracking.
  • Set up trackable phone numbers through Invoca to measure phone call volume from specific campaigns, down to effort, offer, and creative detail
  • Understand basic CRM structure to accurately pull data sets, lists, and customer segments for campaigns.
  • Ensure accurate list selection, data hygiene, and application to branded communications.
  • Support compliance with CAN-SPAM, TCPA/SMS, and telephone marketing regulations across all outbound communications.
  • Maintain opt-in, opt-out, suppression, and preference-center data with accuracy and consistency.

Requirements

  • 1-2 years of experience in a marketing data-focused role, possibly involving email, texting list creation and execution.
  • Advanced Excel skills with demonstrated ability to clean and dedupe large lists.
  • Direct experience working within a CRM, preferably HubSpot.
  • Strong process orientation, detail focus, and commitment to data accuracy.
  • Ability to be highly responsive to direction and feedback and work to deadlines
  • Familiarity with CAN-SPAM, SMS/TCPA, and related outbound marketing compliance requirements.
  • Excellent organizational skills and ability to manage multiple concurrent tasks or projects.

Preferred

  • Experience with RealGreen by WorkWave or similar field service management software.
  • Background in residential services, field services, or home services industries.
  • Experience supporting or analyzing recurring revenue or subscription-based business models.
  • Exposure to private-equity growth environments or multi-location operational businesses.
  • Familiarity with WordPress url redirects, QR code generation, and phone tracking systems like Invoca.

Benefits

  • Opportunity to join a rapidly expanding, private equity–backed platform company.
  • Career growth into increasingly strategic customer lifecycle and marketing operations roles.
  • Collaborative, supportive environment that values accuracy, initiative, and problem-solving.
  • Competitive compensation and benefits
FAIRWAY LAWNS logo

FAIRWAY LAWNS

Fairway Lawns is a company based out of 373 State Highway 320, Norwich, New York, United States.

Norwich, New York, USA
9 employees (1 in marketing)

Traffic Signals

Monthly Visitors
30.8K
Monthly Google Ads Budget
$69.2K
Traffic Source Mix
Search
42.8%
Direct
51.2%
Referral
4%
Social
0.4%
Paid
1.5%

Headcount Trend

Current headcount: ~9

Marketing Team

Marketing Team Size
1 (11% of company)