Marketing Manager, Strategic Growth - Remote

New Kensington, PA (Remote)

Salary Not AvailableSenior Level5+ years exp

Posted 4 days ago

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Job Summary

Own the marketing strategy for strategic growth priorities and lead demand generation, GTM execution, and sales enablement across Givee, Apparel, and JournalBooks.

Own marketing strategy for growth priorities
Drive integrated campaigns, demand generation, and revenue impact

Job Description

Responsibilities

Growth Strategy & GTM Leadership
Own the marketing strategy for strategic growth priorities, including Givee, Apparel, and JournalBooks
Identify opportunities to accelerate qualified demand, increase adoption, and drive revenue growth across target audiences and market segment
Translate business priorities, customer insights, and product strategies into actionable marketing plans and programs
Partner cross functionally to align execution plans that support successful GTM delivery
Provide strategic recommendations and performance updates to leadership
Demand Generation & Campaign Execution
Develop and execute integrated marketing campaigns across digital channels, sales enablement, events, content, and customer engagement programs
Design programs that identify, nurture, and convert customer buying intent into qualified demand and Marketing Qualified Leads (MQLs)
Partner with Digital Marketing to leverage website behavior, Salesforce data, and customer engagement signals to trigger targeted marketing and sales actions

Requirements

Bachelor's degree in Marketing, Business, Communications, or a related field
5+ years of experience in growth marketing, product marketing, demand generation, or a related marketing discipline
Proven experience leading GTM initiatives and driving product adoption through targeted marketing programs
Experience partnering with Sales, Product, and Marketing teams to achieve business objectives
Experience using customer data, CRM platforms, marketing automation, and analytics tools to drive marketing performance
Experience in B2B marketing and/or promotional products a plus
Residency Requirements Must be located in one of the following states: California, Colorado, Florida, Georgia, Illinois, Kentucky, Massachusetts, Michigan, New York, North Carolina, Ohio, Oklahoma, Pennsylvania, South Carolina, Texas, or Utah.

Benefits

Full healthcare and benefits! The health and wellness of our employees is important to us, that’s why we offer benefits including medical, vision, dental, short-term disability, and more!
Flexible scheduling
401k Matching
Generous Paid Time Off and Holidays
PCNA Cares Share Fund – donating to teammates in times of need

PCNA

PCNA is the largest distributor of customized and personalized hardgoods and apparel, operating on five continents and selling in more than 100 countries. We supply a wide range of value-added customization to a network of 50,000 customers who serve the needs of millions of end users.With offices in the United States, United Kingdom, Europe, Africa, Hong Kong and China, PCNA is structured to support worldwide distribution of customized and personalized goods.

Founded in 2005

New Kensington, Pennsylvania, USA

1.2K employees (159 in marketing)

www.pcna.com