Marketing Coordinator

Massachusetts, USA (Hybrid)

$39K/yr – $52K/yrMid Level3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the end to end production, data hygiene, and analysis for direct mail and print marketing campaigns, coordinating with Marketing, Membership, and Content to meet timelines and budget while leveraging the CRM for insights.

  • Own campaign production schedules and vendor coordination.
  • Drive data-driven insights from the CRM to optimize donor outreach.

Job Description

Responsibilities

  • Support the execution of annual giving appeals, membership renewal campaigns, and other fundraising and marketing initiatives in direct mail.
  • Assist with print production and mailing logistics for donor appeals, member renewals, Appalachia Journal, Outdoors Magazine, brochures, and other print marketing materials.
  • Build and maintain production schedules for direct mail and print marketing campaigns, tracking milestones and delivery timelines from concept through distribution.
  • Manage project workflows in AirTable and Jira while coordinating with Marketing, Membership, and Content, and other internal stakeholders to ensure campaign assets and deliverables are completed on schedule.
  • Maintain files that measure campaign performance, forecast revenue, and monitor expenses against budget.
  • Use AMC’s CRM database, Salesforce for data hygiene and analysis including measurement tracking, record updates, duplicate removals, and inactive record suppression, list segmentation and solicitation amounts.
  • Gather vendor quotes and support ongoing monitoring of print and postage expenses.
  • Identify repetitive and time-consuming processes and recommend opportunities for improvement.
  • Stay informed on direct marketing best practices, data management standards, and USPS regulations.
  • Participate in AMC events and activities to better understand and engage with AMC's community.

Requirements

  • Bachelor's degree or equivalent combination of education and experience.
  • 1–3 years of experience in fundraising, direct marketing, nonprofit administration, or a related field.
  • Strong analytical skills with the ability to interpret data and communicate actionable insights.
  • Experience working with spreadsheets and reporting tools, including Microsoft Excel.
  • Excellent written and verbal communication skills.
  • Strong organizational skills with exceptional attention to detail.
  • Ability to manage multiple priorities in a collaborative, fast-paced environment.

Preferred

  • Experience with Salesforce or another CRM platform.
  • Experience supporting direct mail, fundraising, membership, or nonprofit marketing programs.
  • Familiarity with project management platforms such as Airtable, Jira, or similar workflow tools.
  • Knowledge of print production processes, mailing logistics, vendors, and USPS regulations.
  • Passion for the outdoors and enthusiasm for AMC's conservation, recreation, and community-building mission.

Benefits

  • Health Plan: Generous employer contributions through Cigna with optional vision and dental.
  • Other Insurance: 100% employer paid life insurance, AD&D insurance, long-term disability.
  • Career Progression: The potential to have annual compensation reviews commensurate with performance and effort.
  • Retirement: Mandatory 403(b) with 4% matching employer contributions and a vesting schedule.
  • Paid Time Off: up to 4 weeks of paid earned time and up to 11 paid company holidays.
Appalachian Mountain Club logo

Appalachian Mountain Club

The mission of the Appalachian Mountain Club is to foster the protection, enjoyment, and understanding of the outdoors. We envision a world where our natural resources are healthy, loved, and always protected, and where the outdoors occupies a place of central importance in every person’s life. We encourage you to experience, learn more, and appreciate the outdoors knowing that your participation supports the conservation and stewardship of the natural world around you.Learn more about our current career opportunities at https://www.outdoors.org/about/careers/

Boston, Massachusetts, USA
426 employees (46 in marketing)

Traffic Signals

Monthly Visitors
371.8K
Monthly Google Ads Budget
$120.2K
Traffic Source Mix
Search
48.7%
Direct
35.4%
Referral
6.6%
Social
4.5%

Headcount Trend

Current headcount: ~426

Marketing Team

Marketing Team Size
25 (6% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Grant, 1 years ago

Funding History

  • Apr 2025
    Grant

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