Marketing & Communications Specialist

Theodore, AL (On-site)

$43K/yr – $47K/yrMid LevelFull time

Posted 8 days ago

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Job Description

Responsibilities

  • Support the planning and coordination of external communication efforts in collaboration with the Development & Marketing team to promote special events, fundraising, cause marketing campaigns, food bank programs, and disaster relief initiatives.
  • Develop and maintain effective communication with program departments to accurately represent and promote organizational activities and hunger-related issues to the public.
  • Attend relevant food bank and partner events to gather stories, video, and photos to support marketing and fundraising activities
  • Create, manage, and distribute content across various formats and social media channels, ensuring alignment with the organization’s messaging and goals, including the development of emails, web pages, and other communication assets.
  • Collaborate with internal teams to maintain a content calendar that supports the annual communications strategy and promotes consistent brand messaging across all channels.
  • Write and publish compelling content for digital outlets such as social media posts, blog articles, and impact/grant reports; source material through interviews with staff, volunteers, donors, and program participants.
  • Monitor, moderate, and respond to social media comments and messages promptly and professionally to foster positive community engagement.
  • Analyze communication and digital marketing efforts using key performance metrics; track engagement, identify high-performing content, and provide regular reports to inform strategy.
  • Collaborate to develop and implement digital fundraising strategies to acquire, renew, and retain donors.
  • Conduct research on trends and audience preferences to optimize messaging and improve digital engagement.

Requirements

  • Proven experience in digital marketing, including SEO, content marketing, performance marketing, and demand generation strategies.
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator), WordPress, HTML basics, and graphic design principles.
  • Strong knowledge of social media marketing platforms and advertising tools such as Facebook Ads Manager and Google AdWords.
  • Experience managing marketing projects from conception through execution with excellent organizational skills.
  • Familiarity with analytics tools like Google Analytics for web reporting and data-driven decision making.
  • Ability to lead teams or manage cross-functional collaborations effectively while maintaining a proactive approach.
  • Excellent copywriting skills with a keen eye for detail to craft compelling messages that resonate globally.

Benefits

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance
Feeding the Gulf Coast logo

Feeding the Gulf Coast

Feeding the Gulf Coast is a nonprofit hunger-relief organization that serves 24-counties spanning south Alabama, south Mississippi, and the Florida Panhandle. The food bank works daily to ensure that hungry children, seniors, families, and veterans in our community have access to fresh, nutritious meals. In 2024, with the help of our amazing network of more than 800 community partners, Feeding the Gulf Coast distributed over 35 million meals through food distribution programs, multiple child nutrition programs, disaster relief, and benefits outreach.

Founded in 1981
Theodore, Alabama, USA
63 employees (2 in marketing)

Traffic Signals

Monthly Visitors
15.7K
Monthly Google Ads Budget
$34
Traffic Source Mix
Search
22%
Direct
55.4%
Referral
14.8%
Social
2.5%
Paid
5.3%

Headcount Trend

Current headcount: ~63

Marketing Team

Marketing Team Size
2 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$20K
Last Raise
$20K
Grant, 10 months ago

Funding History

  • Sep 2025
    Grant
  • Jul 2022
    Grant • $20K

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