Responsibilities

• Support the development and implementation of the annual marketing plan.
• Research industry trends, member needs, competitor activity, and marketing opportunities to help support growth and engagement.
• Coordinate member surveys and gather feedback to help identify opportunities for improvement.
• Assist with the planning, execution, and evaluation of marketing campaigns, promotions, and member engagement initiatives.
• Create, write, and update marketing materials across print, digital, social media, email, and other communication channels while maintaining brand consistency.
• Coordinate with vendors, printers, agencies, and other partners to ensure marketing projects are completed accurately, on time, and aligned with brand standards.
• Maintain marketing collateral, templates, photos, videos, and other brand assets, including capturing content at credit union events, community activities, and employee initiatives.
• Create, schedule, and manage content across social media platforms to increase engagement, awareness, and community connection.
• Maintain and enhance the credit union's online presence, including social media platforms, Google Business Profile, online reviews, and local search visibility.
• Assist with digital advertising efforts, including Meta, Google Ads, and other online campaigns, while monitoring performance and identifying opportunities for improvement.

Requirements

• Strong written, verbal, and interpersonal communication skills.
• Proficiency in Canva, Adobe Creative Suite, social media management platforms, and other marketing tools.
• Familiarity with Google Ads, Google Analytics, SEO, and digital marketing best practices.
• Strong organizational skills with the ability to manage multiple priorities and deadlines.
• Creative thinker with attention to detail and commitment to brand consistency.
• Ability to interpret information and identify opportunities for improvement.
• Self-motivated team player with a collaborative mindset and willingness to learn.