Customer Marketing Manager

Monroe County, NY (Remote)

$100K/yr – $110K/yrMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Drive customer advocacy and storytelling programs in a B2B SaaS setting to engage customers, generate stories, and fuel pipeline.

  • Must-have: 2–5 years in customer marketing/advocacy with strong storytelling and cross-functional collaboration.
  • Standout: Experience with Salesforce, marketing automation, and review platforms (G2, Gartner Peer Insights, Deeto).

Job Description

Responsibilities

  • Increase customer reviews on G2 and Gartner Peer Insights through structured outreach and engagement.
  • Support growth in Deeto signups and manage advocacy pipeline.
  • Partner with Customer Success and Product Marketing to identify and create new customer stories, case studies, and testimonials.
  • Coordinate customer reference requests for sales and content creation.
  • Track and report on advocacy metrics (e.g., review volume, sentiment, and participation).
  • Collaborate with design and content to bring customer stories to life through social, email, and events.
  • Help refine and maintain customer data across Salesforce and other marketing tools.
  • Collaborate with internal teams to ensure data accuracy for segmentation, targeting, and reporting.
  • Analyze data to uncover opportunities for improved segmentation, personalization, and engagement.
  • Support the production and delivery of the monthly customer newsletter and lifecycle touchpoints.

Requirements

  • 2 - 5 years experience in customer marketing, customer advocacy, or related roles in B2B SaaS.
  • Strong communication and storytelling skills with attention to detail.
  • Familiarity with Salesforce, marketing automation platforms, and review platforms (G2, Gartner Peer Insights, Deeto).
  • Proven ability to manage multiple projects simultaneously and meet deadlines.
  • Collaborative, data-driven, and passionate about creating meaningful customer connections.

Benefits

  • Ability to work remotely, with office setup reimbursement
  • Competitive salary
  • Unlimited PTO
  • Paid holidays and sick time
  • Health, vision, and dental insurance
  • Life, short and long-term disability insurance
Sequoia Capital Global Equities logo

Sequoia Capital Global Equities

Sequoia Capital Global Equities ("SCGE") is a public/private crossover firm that was founded in 2009 as an affiliate of Sequoia Capital. SCGE extends Sequoia Capital's technology investing into the public markets and applies the firm's thematic investment approach across the internet, software, semiconductor and fintech sectors. We are a long-term partner to transformational and enduring technology companies through their journey to IPO and beyond.

Founded in 2009
Menlo Park, California, USA
38 employees

Traffic Signals

Monthly Visitors
511.9K
Traffic Source Mix
Search
43.7%
Direct
46%
Referral
6.6%
Social
3.2%
Paid
0.5%

Headcount Trend

Current headcount: ~38