SalaryGuide
AboutPricingBlogFor Employers
CompaniesBuyerlinkSalaries
Buyerlink logo

Buyerlink

Agency

3.8
  • Overview
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links
  • Insights
  • Jobs

Loading company data...

Loading jobs...

Company overview

Buyerlink is a leading online auction marketplace for performance-based marketing. Conducting millions of auctions monthly, Buyerlink’s patented technology allows businesses to access hyper-targeted consumer demand at any scale. Offering Enhanced Clicks™, qualified leads, inbound calls, transfers, call-verified leads, and pre-set appointments, Buyerlink enables businesses to meet customers where they are. The Buyerlink platform is category-agnostic, and currently serves the automotive, home services, home warranty, insurance, legal, real estate, and solar sectors. Buyerlink is fully owned by One Planet Group, a hybrid tech firm that runs a suite of online technology and media businesses. Spanning a variety of industries including ad tech, publishing, and media, One Planet’s mission is to support strong business ideas while building an ethos that helps improve society and gives back to communities. In 2021, Buyerlink acquired FiveStrata, a cost-per-lead solution for the solar and home warranty industries, and RingPartner, a leader in the pay-per-call space. SkyRocket Media, a performance-based marketing company with established partnerships in the rent-to-own, foreclosure, and mortgage sectors, was acquired in 2022. With staff in Argentina, Armenia, Canada, Germany, Ukraine, and the United States, Buyerlink’s global headquarters is located in Walnut Creek, California.
Founded in 2001
Walnut Creek, CA, US
140 employees (16 in marketing)
www.BuyerLink.com
73% recommend to a friend
69% positive business outlook

People

Hiring activity

Open marketing jobs over time

13 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$125.6M

Last raise

$41M

Debt Financing, 2 years ago

Funding history

Sep 2024

Debt Financing BuyerLink · $41M

May 2014

Series D BuyerLink

Jul 2011

Private Equity Round BuyerLink · $41M

Jun 2010

Venture Round BuyerLink · $15M

Mar 2010

Debt Financing BuyerLink · $1.1M

Audience

Monthly website visitors
9.3K
Month over month-18.7%
Quarter over quarter+20%
Top sourceDirect (43.5%)
Ad budget per month$0.0
Average search rank54.8
Traffic source mix
Direct
43.5%
Search
33.5%

News

Buyerlink and One Planet Group Deepen Partnership with Starfish International in The Gambia
Oct 23, 2025 • Yahoo Finance
Inspirato and Buyerlink Announce Mutual Decision to End Merger Agreement
Sep 15, 2025 • GlobeNewswire
Inspirato Incorporates Strategic Decision to Remain Independent Following Termination of Merger Agreement with Buyerlink | ISPO Stock News
Sep 15, 2025 • Quiver Quantitative

Links

www.BuyerLink.comLinkedInCrunchbaseX (Twitter)
Glassdoor

Loading insights...

Headcount +9.8% year over year

Oct 2007

Series C BuyerLink · $4.5M

Social
10.7%
Referral
10.4%
Paid referral
1.5%

LinkedIn followers

Follower count and growth

Total followers

5.3K

12-mo growth

+10.5%

Monthly growth

+1.6%

Salaries

Typical salary range

$105,000 – $135,000

/ yr

Help build salary transparency at Buyerlink

Share your compensation anonymously to see full data.

Contribute

Open positions13 open marketing positions

Buyerlink logo

Vice President of Paid Media

Buyerlink

Walnut Creek, CA (On-site)

$140K/yr - $190K/yrAgencyFull-timeSenior level7+ years exp.
2 months ago
Buyerlink logo

Director of Paid Media

Buyerlink

Walnut Creek, CA (Hybrid)

$140K/yr - $190K/yrAgencyFull-timeDirector/executive7+ years exp.
2 months ago
Buyerlink logo

Director of Paid Media

Buyerlink

Walnut Creek, CA (Remote)

$140K/yr - $190K/yrAgencyFull-timeDirector/executive7+ years exp.
2 months ago
Buyerlink logo

Director, Paid Social

Buyerlink

Walnut Creek, CA (On-site)

$150K/yr - $185K/yrAgencyFull-timeSenior level10+ years exp.
4 months ago
Buyerlink logo

Director, Paid Social

Buyerlink

American Fork, UT (On-site)

AgencyFull-timeDirector/executive10+ years exp.
4 months ago
Buyerlink logo

Director of Growth Marketing (Paid Social)

Buyerlink

American Fork, UT (On-site)

AgencyFull-timeDirector/executive10+ years exp.
5 months ago
View all 13 jobs

Buyerlink insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
2001
Headquarters
Walnut Creek, CA
Employees
51-200
9.8% growth last 12mo
Marketing team
16
11% of company
6 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Series C–like · Growing 9.8% last 12 months · More mature
Trend
2021-06-28 -> 2025-11-24
Headcount (12 months)
+9.8%
Last funding round
18 months ago
Negative news (120 days)
0
Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
9.3K
Month over month-18.7%
Quarter over quarter+20%
Top sourceDirect (43.5%)
Traffic source mix
Direct
43.5%
Search
33.5%

Competitors and search

Shows competitors and key search metrics in one view.

Main result
10 competitor sites
Search traffic: 38 organic clicks / 0 paid clicks
Organic competitors
0
Paid competitors
5
Keyword change
+8
Ad budget per month
$0.0
Average search rank
54.8
Paid competitors5

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Job openings

Shows open jobs, growth, and role changes.

Main result
5 open jobs
Open jobs trend: —
Trend
2024-01-01 -> 2026-02-01
Open jobs growth
—
Biggest role change
—
Latest open role
Social Media Creative Strategist

Marketing team size

Shows saved marketing team size.

16
11% of the company • 6 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 16.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
3.8 / 5
Work-life balance
3.7 / 5
Culture
3.9 / 5
Diversity & inclusion
4.6 / 5
Recommend to a friend
73%
Positive business outlook
69%

Funding

Shows saved funding data.

Total funding
$125.6M
Last raise
Debt Financing
2 years ago
Funding details
Amount raised
$125.6M
Last round
Debt Financing
Last fundraise
2 years ago

News

Shows saved company news.

Buyerlink and One Planet Group Deepen Partnership with Starfish International in The Gambia
Oct 23, 2025 • Yahoo Finance
Inspirato and Buyerlink Announce Mutual Decision to End Merger Agreement
Sep 15, 2025 • GlobeNewswire
Inspirato Incorporates Strategic Decision to Remain Independent Following Termination of Merger Agreement with Buyerlink | ISPO Stock News
Sep 15, 2025 • Quiver Quantitative
Social
10.7%
Referral
10.4%
Paid referral
1.5%

Total followers

5.3K

12-mo growth

+10.5%

Monthly growth

+1.6%