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Atoms

Head of Growth

Manchester, UK (Remote)

Salary Not AvailableSenior Level4+ years expContract

Posted 2 months ago

Job Summary

Own end-to-end growth for a DTC brand by building and auditing data models, managing channels and creator programs, and defending budget decisions with data-driven reasoning.

  • Own CAC, MER, and contribution margins across channels
  • Develop and audit the growth data model and reporting

Job Description

Responsibilities

  • Own blended CAC, MER, and contribution margin per new customer across every channel
  • Build and maintain the growth data model yourself in BigQuery and spreadsheets. This is not oversight of someone else's reporting
  • Audit contractor reporting against your own numbers, every month
  • Direct and hold to account the email and SMS agency, the Meta and TikTok buyer, and the Google Ads and SEO contractors
  • Run Reddit and AppLovin personally, plus any new channel we test
  • Build the creator program end to end: recruitment, contracts, briefs, commission structure, payouts, and performance tracking
  • Turn on the TikTok Shop Affiliate marketplace so creators apply to us rather than us chasing them
  • Run the Meta side of the creator program as licensed UGC with usage rights, not commission
  • Report creator performance the way you report a paid channel: cost per posted video, creator-driven GMV, and repeat posting rate
  • Decide budget allocation across the whole mix and defend the reasoning with data

Requirements

  • 4-6 years in growth or paid acquisition at a DTC or e-commerce brand, with real hands in ad accounts
  • SQL. You write your own queries against a warehouse. This is a hard requirement and we will test it
  • You have personally managed at least € 500K in annual media spend
  • You build financial models from scratch rather than filling in templates
  • You have managed agencies or specialist contractors and made them better, not just paid them
  • You have launched a channel from zero. TikTok Shop, Amazon, a new market, a new platform. We want to hear what broke
  • You read a P&L and can explain why a profitable ROAS was still a bad month
  • Written English strong enough to argue a position in a document

Preferred

  • BigQuery specifically
  • TikTok Shop Affiliate marketplace, Seller Center, and commission mechanics
  • Running a creator, affiliate, or ambassador program at scale
  • Reddit Ads or a mobile network like AppLovin
  • Footwear, apparel, or any category with size and inventory complexity
  • Klaviyo
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Atoms

Atoms builds physical automation to transform industry and move the world.Everything in our civilization is mined, grown, manufactured, and moved. Atoms develops the robotics, software, and infrastructure that automate these physical systems.Atoms Food: Infrastructure for better food.Atoms Mining: More productive mines to power Earth’s industries.Atoms Transport: Wheelbase for robots.Together, these systems form a new class of computation for the real world - machines that sense, predict, and act in physical environments to make industry more productive, reliable, and scalable.Atoms build the progress machines that power the next era of human advancement.

Los Angeles, California, USA
639 employees (30 in marketing)
atoms.co

Marketing Team

Median Career Experience
3 years
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
1

Recent Ads

Traffic Signals

Monthly Visitors
86.2K
Monthly Google Ads Budget
$21.5K
Traffic Source Mix
Search
40.6%
Direct
31.1%
Referral
10.4%
Social
16.7%
Paid
0.2%

Headcount Trend

Current headcount: ~639
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Head of Growth

Atoms · Manchester, UK · Remote