Consumer Marketing Intern - Student Placement Year

Responsibilities

• Campaigns & Product Launches:
• Assist with online and offline activation of new products, including tracking, reporting, and implementing campaigns across European markets.
• Support tradeshows, focus groups, and other events to promote products and gather customer insights.
• Manage the distribution and tracking of product samples for promotional activities.
• Market & Customer Insights:
• Analyse market trends, competitor pricing, and customer feedback (including reviews and Voice of Customer data) to inform marketing and product strategies.
• Produce competition charts and reports to benchmark Sony products versus competitors.
• Track country-specific market share, opportunities, and campaign performance metrics.
• Collaboration & Project Support:
• Work with marketing delivery teams, global HQ, presales, and business development managers to brief, plan, and deliver projects from start to finish.

Requirements

• Excellent communication and interpersonal skills.
• A strong interest in data-driven marketing, marketing communication, social media and technology.
• Analytical prowess with a deep-rooted fascination for data.
• An assertive, proactive attitude with a willingness to get involved wherever required.
• Fluency in English, knowledge of other European languages is preferred.
• Proficiency in MS Office (Word, Excel, PowerPoint, Outlook, Power BI). Knowledge of graphical programs (e.g., Photoshop and Canva) is of advantage.

Benefits

• We are positive a community who dream big together, respect each other, and enjoy a collaborative culture across Europe in all our modern and inspiring workspaces.
• we believe in a sustainable and engaged workforce and support work-life balance with 25 vacation days and working policies to encourage our students to achieve a healthy balance between success at work and personal commitments.
• Our flexible working policy allows employees to work from 8 days per month, where employees are expected in the office 3 days per week.
• We provide access to numerous wellbeing services and platforms to promote all aspects of health, including employee assistance programs and DE&I initiatives.