SEO Specialist Salaries in United States

Based on 121 verified submissionsLast updated Sep 17, 2026

What does a SEO Specialist earn in United States?

The median total compensation for a SEO Specialist in United States is $70,000, based on 121 verified salary submissions. Most SEO Specialist pay falls between $60,000 and $80,000, and the top 10% earn $95,000 or more.

Top
$95K/yr
90th Percentile
High
$80K/yr
75th Percentile
Median
$70K/yr
50th Percentile
Low
$60K/yr
25th Percentile

How we calculate this: we combine pay data from three sources, job postings, salaries self-reported by marketers, and pay verified by recruiters. Figures include base salary, bonus, and equity, and we update them as new data comes in, most recently on Sep 17, 2026.

Which companies pay the most?

Company
Air Apps
Air Apps
In-house
$80,000—3 submissions
Avenue Z
Avenue Z
Agency
$65,000$64K to $65K3 submissions
Amsive
Amsive
Agency
$59,000$58K to $64K3 submissions
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Recent submissions

Role TypeSizeLocation
$80,0003 yearsIn-house11-50San Francisco13h ago
$95,0004 years----Manasquan2d ago
$63,0002 yearsIn-house11-50Duluth2d ago
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Showing 1-10 of 121 salaries
1 / 13

How does pay grow with experience?

Do in-house or agency roles pay more?

In-house
+27% more
$80,000
$66K to $80KBased on 56 submissions
Agency
$63,000
$54K to $68KBased on 37 submissions

Does remote, hybrid, or on-site work pay more?

Remote
$73,000
Median total payBased on 61 submissions
Hybrid
$70,000
Median total payBased on 21 submissions
On-site
$70,000
Median total payBased on 32 submissions

Where does this role pay the most?

Location
Arlington
$91,000$78K to $91K3 submissions
Satellite Beach
$87,200$70K to $161K5 submissions
New York City
$80,000$65K to $124K5 submissions
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People also look at

Job TitleTotal PayRangeSubmissions
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$88,000$73,000 to $105,0001,070 submissions

Common questions about SEO Specialist pay