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Marketing jobs

297 marketing jobs

7 weeks ago

Director of Lifecycle Marketing

Upstart

USA (Remote)Full time$196K/yr – $271K/yr

7 weeks ago

AI Native Engineer, Growth Marketing

CookUnity

USA (Remote)Full time$130K/yr – $140K/yr

7 weeks ago

Director, CRM & Retention | Dermstore

THG

New York City, NY (Hybrid)Full time$110K/yr – $120K/yr

7 weeks ago

Senior Performance Marketing Manager, Paid Social

Upstart

USA (Remote)Full time$139K/yr – $192K/yr

7 weeks ago

Performance Marketing Manager, Emerging Products

Upstart

USA (Remote)Full time$139K/yr – $192K/yr

7 weeks ago

Principal Product Marketing Manager, Foundational AI

Roblox

San Mateo, CA (Hybrid)Full time$264K/yr – $301K/yr

7 weeks ago

Manager, Executive Accounts

Emerald

Rye, NH (Remote)Salaried Ft$65K/yr – $75K/yr

7 weeks ago

Staff Data Scientist - Growth & Marketing ($400k - $500k)

Baton Corporation Ltd

New York City, NY (On-site)Full time$400K/yr – $500K/yr

7 weeks ago

Art Director, Brand & Content, Amazon Design Excellence

Amazon

Seattle, WA (On-site)Full time$121K/yr – $163K/yr

7 weeks ago

Senior Inbound Marketing Manager, B2B

QuinStreet

USA (Remote)Full time$100K/yr – $122K/yr

7 weeks ago

Paid Social & Programmatic Analyst

SeatGeek

New York City, NY (Remote)Full time$63K/yr – $92K/yr

1 month ago

Senior Copywriter, Member Activation

Lantern

New York City, NY (Hybrid)Full time$95K/yr – $130K/yr

1 month ago

Junior 3D Motion Designer

Arena Club

Los Angeles, CA (On-site)Full time$55K/yr – $85K/yr

1 month ago

Senior Marketing Manager, Loyalty

Tripadvisor

Needham, MA (Remote)Full time$160K/yr – $175K/yr

1 month ago

Senior Brand Insights & Governance Manager

Xometry

Waltham, MA (Hybrid)Full time$132K/yr – $150K/yr

1 month ago

Senior Manager, Social and Creator Marketing

BetterHelp

USA (Hybrid)Full time$175K/yr – $200K/yr

Marketing jobs in the US with a Marketplace business model

297 jobs

Director of Lifecycle Marketing

Upstart

USA (Remote)

$196K/yr - $271K/yrIn-houseFull-timeDirector/executive10+ years exp.

7 weeks ago

AI Native Engineer, Growth Marketing

CookUnity

USA (Remote)

$130K/yr - $140K/yrIn-houseFull-timeSenior level2+ years exp.

7 weeks ago

Director, CRM & Retention | Dermstore

THG

New York City, NY (Hybrid)

$110K/yr - $120K/yrIn-houseFull-timeSenior level7+ years exp.

7 weeks ago

Senior Performance Marketing Manager, Paid Social

Upstart

USA (Remote)

$139K/yr - $192K/yrIn-houseFull-timeSenior level7+ years exp.

7 weeks ago

Performance Marketing Manager, Emerging Products

Upstart

USA (Remote)

$139K/yr - $192K/yrIn-houseFull-timeMid level5+ years exp.

7 weeks ago

Principal Product Marketing Manager, Foundational AI

Roblox

San Mateo, CA (Hybrid)

$264K/yr - $301K/yrIn-houseFull-timeSenior level8+ years exp.

7 weeks ago

Manager, Executive Accounts

Emerald

Rye, NH (Remote)

$65K/yr - $75K/yrAgencySalaried-FtManager

7 weeks ago

Staff Data Scientist - Growth & Marketing ($400k - $500k)

Baton Corporation Ltd

New York City, NY (On-site)

$400K/yr - $500K/yrIn-houseFull-timeSenior level

7 weeks ago

Art Director, Brand & Content, Amazon Design Excellence

Amazon

Seattle, WA (On-site)

$121K/yr - $163K/yrIn-houseFull-timeSenior level3+ years exp.

7 weeks ago

Senior Inbound Marketing Manager, B2B

QuinStreet

USA (Remote)

$100K/yr - $122K/yrIn-houseFull-timeSenior level6+ years exp.

7 weeks ago

Paid Social & Programmatic Analyst

SeatGeek

New York City, NY (Remote)

$63K/yr - $92K/yrIn-houseFull-timeMid level2+ years exp.

7 weeks ago

Senior Copywriter, Member Activation

Lantern

New York City, NY (Hybrid)

$95K/yr - $130K/yrIn-houseFull-timeSenior level

1 month ago

Junior 3D Motion Designer

Arena Club

Los Angeles, CA (On-site)

$55K/yr - $85K/yrIn-houseFull-timeEntry level1+ years exp.

1 month ago

Senior Marketing Manager, Loyalty

Tripadvisor

Needham, MA (Remote)

$160K/yr - $175K/yrIn-houseFull-timeSenior level5+ years exp.

1 month ago

Senior Brand Insights & Governance Manager

Xometry

Waltham, MA (Hybrid)

$132K/yr - $150K/yrIn-houseFull-timeSenior level8+ years exp.

1 month ago

Senior Manager, Social and Creator Marketing

BetterHelp

USA (Hybrid)

$175K/yr - $200K/yrIn-houseFull-timeSenior level

1 month ago

Upstart

Director of Lifecycle Marketing

USA (Remote)

$196K/yr – $271K/yrDirector/Executive10+ years expFull time

Posted 7 weeks ago

Job Summary

Own and lead the Lifecycle Marketing function across products and journeys, building a high-performing team, driving revenue through experiments and automation, and collaborating with cross-functional partners to deliver multichannel experiences.

Define and execute lifecycle strategy across products and journeys
Lead and develop a high-performing lifecycle marketing team
Drive revenue through experimentation, optimization, and automation

Job Description

Responsibilities

Define and execute the long-term Lifecycle Marketing strategy across Upstart's products and customer journeys.
Lead and develop a high-performing team of lifecycle marketing leaders, establishing clear priorities, performance expectations, and opportunities for growth.
Own revenue and performance goals for Lifecycle Marketing, using experimentation, optimization, and automation to improve customer engagement and business results.
Partner closely with Product, Analytics, Creative, Product Marketing, and Growth Marketing teams to prioritize initiatives and deliver customer experiences across email, push, SMS, in-app messaging, and emerging channels.
Establish scalable lifecycle infrastructure, governance, and measurement frameworks that support a growing portfolio of products and more complex customer journeys.
Champion thoughtful adoption of AI and automation to improve lifecycle operations, accelerate experimentation, and increase team productivity while maintaining high quality standards.

Requirements

Bachelor's degree or equivalent practical experience.
10+ years of experience in B2C Lifecycle Marketing.
5+ years of direct people management experience, including experience leading managers.
4+ years of hands-on experience building and operating enterprise marketing automation platforms.
Experience owning revenue-driven Lifecycle Marketing programs with accountability for performance targets, experimentation, and measurable business growth.

Preferred

Knowledge of enterprise marketing automation platforms such as Iterable.
Experience building lifecycle marketing programs for complex, regulated, or high-consideration customer journeys.
Experience using customer data platforms (CDPs) to create and activate customer audiences.
Ability to leverage AI tools to improve experimentation, workflow efficiency, campaign development, and marketing decision-making.
Skill in translating long-term business strategy into scalable lifecycle programs while influencing cross-functional stakeholders.

Benefits

Competitive compensation, including base pay, bonus opportunities, and annual equity grants that vest quarterly
Retirement benefits to help you plan for the future, including a 401(k) or Group Retirement Savings Plan with a company match of $2 for every $1 contributed, up to $15,000 annually (USD in the US, CAD in Canada)
Employee Stock Purchase Plan (ESPP) with discounted stock purchase options for eligible employees (US only)
Comprehensive health coverage designed to support you and your family, including medical, dental, vision, and wellness resources for US and supplemental health coverage for Canada.
Health Savings Account contributions from Upstart for eligible plans (US only)
Income protection benefits, including life insurance and disability coverage for added financial security
Paid time off, sick leave, and company holidays, in line with local requirements
Paid family and parental leave to support caregiving and major life moments (duration varies by country)
Family-centered benefits to support fertility, parenthood, and caregiving needs
Employee Assistance Program (EAP) offering mental health support and life-centered resources

Upstart

3.5 Glassdoor

Upstart (NASDAQ: UPST) is the leading AI lending marketplace, connecting millions of consumers to more than 100 banks and credit unions that leverage Upstart’s AI models and cloud applications to deliver superior credit products. With Upstart AI, lenders can approve more borrowers at lower rates while delivering the exceptional digital-first experience customers demand. More than 90% of loans are fully automated, with no human intervention by Upstart. Founded in 2012, Upstart’s platform includes personal loans, automotive retail and refinance loans, home equity lines of credit, and small-dollar “relief” loans. Upstart is based in San Mateo, California. Upstart Network, Inc. NMLS #936133 | All mortgage lending conducted by Upstart Mortgage, LLC. NMLS #2443873nmlsconsumeraccess.org

Founded in 2012

San Mateo, California, USA

1.8K employees (77 in marketing)

www.upstart.com/our-story

50% recommend to a friend

73% CEO approval

Salaries

Posted range

$196K/yr – $271K/yr

Taken straight from the job posting.

See all Upstart salaries

Marketing Team

Marketing Team Size

50 (3% of company)

Median Career Experience

12 years

Median Tenure

4.8 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Chantal R.

Chief Marketing Officer , SVP Growth

At the company for 9 years 1 month

Cody Ryan

Vice President of Performance Marketing

At the company for 3 years 11 months

Gary L.

Vice President of Marketing

At the company for 6 years 2 months

Stephanie Worthington, CTSM

Head of Events and Field Marketing

At the company for 3 years 2 months

Funding

Total Funding

$3.4B

Last Raise

$1.5B

Post IPO Debt, 4 months ago

Funding History

Nov 2025
Post IPO Debt • $1.5B
Sep 2025
Post IPO Debt • $320M
Aug 2025
Post IPO Debt • $600M

Traffic Signals

Monthly Visitors

3.6M

Monthly Google Ads Budget

$3.2M

Traffic Source Mix

26.4%

Direct

66%

Referral

6.2%

Social

0.4%

Paid

0.9%

Headcount Trend

Current headcount: ~1.8K

News about Upstart

Is Upstart Still a Standout After 39% Drop and AI Lending News?

Nov 22, 2025 • Yahoo Finance

Could Upstart 10X by 2030?

Nov 13, 2025 • The Motley Fool

Upstart: The Buying Opportunity I've Been Waiting For (Rating Upgrade) (UPST)

Nov 10, 2025 • Seeking Alpha

Links

www.upstart.com/our-story

X (Twitter)

Crunchbase

This role is listed on SalaryGuide for informational purposes. SalaryGuide is not the employer, recruitment agency, or hiring representative for this position. Hiring decisions and the application process are managed by the employer. SalaryGuide will never ask candidates to pay to apply for a job or request bank details or identification documents as part of an application.

Career insights

Marketing · US

Explore Marketing jobs

Responsibilities

Define and execute the long-term Lifecycle Marketing strategy across Upstart's products and customer journeys.
Lead and develop a high-performing team of lifecycle marketing leaders, establishing clear priorities, performance expectations, and opportunities for growth.
Own revenue and performance goals for Lifecycle Marketing, using experimentation, optimization, and automation to improve customer engagement and business results.
Partner closely with Product, Analytics, Creative, Product Marketing, and Growth Marketing teams to prioritize initiatives and deliver customer experiences across email, push, SMS, in-app messaging, and emerging channels.
Establish scalable lifecycle infrastructure, governance, and measurement frameworks that support a growing portfolio of products and more complex customer journeys.
Champion thoughtful adoption of AI and automation to improve lifecycle operations, accelerate experimentation, and increase team productivity while maintaining high quality standards.

Requirements

Bachelor's degree or equivalent practical experience.
10+ years of experience in B2C Lifecycle Marketing.
5+ years of direct people management experience, including experience leading managers.
4+ years of hands-on experience building and operating enterprise marketing automation platforms.
Experience owning revenue-driven Lifecycle Marketing programs with accountability for performance targets, experimentation, and measurable business growth.

Preferred

Knowledge of enterprise marketing automation platforms such as Iterable.
Experience building lifecycle marketing programs for complex, regulated, or high-consideration customer journeys.
Experience using customer data platforms (CDPs) to create and activate customer audiences.
Ability to leverage AI tools to improve experimentation, workflow efficiency, campaign development, and marketing decision-making.
Skill in translating long-term business strategy into scalable lifecycle programs while influencing cross-functional stakeholders.

Benefits

Competitive compensation, including base pay, bonus opportunities, and annual equity grants that vest quarterly
Retirement benefits to help you plan for the future, including a 401(k) or Group Retirement Savings Plan with a company match of $2 for every $1 contributed, up to $15,000 annually (USD in the US, CAD in Canada)
Employee Stock Purchase Plan (ESPP) with discounted stock purchase options for eligible employees (US only)
Comprehensive health coverage designed to support you and your family, including medical, dental, vision, and wellness resources for US and supplemental health coverage for Canada.
Health Savings Account contributions from Upstart for eligible plans (US only)
Income protection benefits, including life insurance and disability coverage for added financial security
Paid time off, sick leave, and company holidays, in line with local requirements
Paid family and parental leave to support caregiving and major life moments (duration varies by country)
Family-centered benefits to support fertility, parenthood, and caregiving needs
Employee Assistance Program (EAP) offering mental health support and life-centered resources