Responsibilities

• Maintain and update
• Improve website design, navigation, and user experience
• Ensure mobile responsiveness and functionality across devices
• Create and update landing pages for classes and services
• Optimize website performance and loading speed
• Troubleshoot technical website issues
• Improve local and national search rankings
• Conduct keyword research
• Optimize page titles, metadata, and content
• Monitor website analytics and performance metrics

Requirements

• Experience managing and updating websites
• Knowledge of WordPress, Wix, Squarespace, or similar platforms
• Understanding of SEO best practices
• Experience with Google Analytics and Search Console
• Strong written communication skills
• Graphic design experience
• Social media marketing experience

Preferred

• Experience with firearms industry marketing
• Video editing experience
• Email marketing experience
• Google Ads and Facebook Ads experience
• Knowledge of CRM and lead management systems
• Photography and videography skills

Benefits

• Flexible work environment
• Opportunity to help grow a respected firearms training company
• Creative freedom to shape branding and marketing strategies
• Long-term growth opportunities
• Work with a company dedicated to safety, education, and responsible firearm ownership