Web, Search and Paid Media Manager

Nashville, TN (Remote)

$75K/yr – $95K/yrMid LevelFull time

Posted 6 hrs ago

Job Summary

Own and evolve PMC's web presence across B2B and B2C sites, lead SEO and page templates, and drive campaigns from strategy to execution.

  • Oversee WordPress CMS, landing pages, and location-based pages
  • Lead SEO program, page templates, and contractor management

Job Description

Responsibilities

  • Manage and improve our websites
  • Manage PMC’s B2B website, parkingmgt.com, and B2C website, parkwithPMC.com, in our custom WordPress CMS.
  • Build and maintain web pages and landing pages for campaigns, programs, partners, and promotions.
  • Partner with Product and Tech on page templates, site requirements, components, and releases.
  • Improve site speed, mobile usability, accessibility, and conversion.
  • Find ways to make our CMS and publishing process faster and more consistent.
  • Support B2B and B2C campaigns
  • Work with our B2B and B2C marketing leaders to execute campaigns for both audiences.
  • Build landing pages, forms, and calls to action that support B2B lead generation and B2C sign-ups.
  • Manage incoming web requests and timelines based on agreed marketing priorities.

Requirements

  • Demonstrated experience managing websites and SEO programs.
  • Hands-on experience building and editing pages in WordPress or a similar CMS.
  • Experience with large-scale or location-based landing page programs.
  • Experience directing freelancers, contractors, or junior team members and supporting multiple internal stakeholders.
  • Proficiency with Google Ads, Google Analytics 4, Google Search Console, and keyword research tools.
  • Experience with GEO or related optimization for AI-powered search and answer engines.
  • Working knowledge of technical SEO, structured data, and landing page optimization.
  • Strong analytical, writing, project management, and communication skills.
  • A bachelor’s degree in marketing, communications, business, or a related field—or equivalent practical experience.

Preferred

  • Experience with location-based websites, marketplaces, directories, travel, hospitality, parking, or transportation.
  • Hands-on paid search and paid social experience, or a strong interest in growing into paid media ownership.
  • Familiarity with CRM systems, lead attribution, and marketing automation.
  • Google Ads or Google Analytics certifications.

Benefits

  • Medical, dental, and vision insurance
  • 401(k)
  • Supplemental life and critical illness insurance
  • Bonus opportunities
  • Paid time off and paid training
  • Internal leadership development
  • Tuition assistance through Bellevue University, up to $5,250 per year
  • Nationwide discounts through Perks at Work
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Zak Human Solutions

At Zak Human Solutions, we redefine HR outsourcing as a true partnership focused on building stronger teams, healthier cultures, and scalable systems for growth.Our team brings decades of executive HR experience across industries, working with start-ups, growth-stage companies, and private equity–backed enterprises. We combine strategy, empathy, and execution to align people systems with measurable business outcomes.Zak provides a full range of strategic HR solutions through three core areas of expertise: fractional leadership, transformational projects, and executive search. Whether guiding a CEO through organizational change, rebuilding HR infrastructure, or placing a leader who can elevate culture, our focus is always on creating lasting impact.We believe every business problem is a culture problem in disguise. That belief drives our approach to transformation: proactive, holistic, and sustainable. By aligning culture, capability, and execution, we help organizations move beyond compliance to create environments where people thrive and performance follows.

Founded in 2022
Nashville, Tennessee, USA
9 employees

Salaries

Posted range

$75K/yr – $95K/yr

Taken straight from the job posting.

Digital Marketing median pay in the United States

$80K/yr

Most pay falls between $66K and $105K. Based on 1,399 salaries.

See all Zak Human Solutions salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
1.5K
Monthly Google Ads Budget
$717
Traffic Source Mix
Search
28.2%
Direct
28.4%
Referral
8.9%
Social
7.5%
Paid
9.2%

Headcount Trend

Current headcount: ~9
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Web, Search and Paid Media Manager

Zak Human Solutions · Nashville, TN · Remote