Digital Marketing Specialist | Remote
Torentify
USA (Remote)
$60K/yr - $80K/yrIn-houseFull-timeMid level4+ years exp.
2 hrs ago
Web & Digital Marketing Manager
Eden Prairie, MN (On-site)
$80K/yr – $100K/yrMid Level5+ years expFull time
Posted 16 hrs ago
Job Summary
Own the end-to-end digital presence from site management and SEO to email marketing and analytics, driving performance, conversion, and attribution.
- Oversee WordPress and Sitecore-WordPress migration, site optimization, and QA.
- Lead email campaigns, nurture programs, and personalization.
- Maintain tracking, analytics, and reporting to improve marketing performance.
Job Description
Responsibilities
- Website Management & Optimization: Support the Sitecore-to-WordPress migration, coordinating with our external agency on requirements, testing, and launch readiness. Own day-to-day WordPress management, including content updates, landing pages, forms, and ongoing site improvements. Monitor technical SEO, including crawlability, indexation, redirects, metadata, structured data, and site performance. Manage website quality assurance, accessibility, and functionality across devices and user journeys. Analyze website performance and user behavior to improve search visibility, user experience, and conversion rates. Manage agency requests, priorities, timelines, and deliverables for website development and optimization.
- Email & Lifecycle Marketing: Execute email campaigns in Salesforce Account Engagement (formerly Pardot), including setup, testing, segmentation, and reporting. Build and optimize automated nurture tracks and lifecycle programs. Improve email performance through personalization, A/B testing, and ongoing analysis. Monitor deliverability, engagement, and list health.
- Analytics & Marketing Operations: Maintain digital tracking standards, including UTM parameters, campaign naming conventions, and conversion tracking. Manage and validate website analytics using tools such as GA4, Google Tag Manager, and Google Search Console. Develop recurring reports covering website performance, SEO, email engagement, and lead generation. Translate data into actionable recommendations to improve marketing performance and attribution. Administer Salesforce Account Engagement and other assigned marketing systems. Support lead routing, list hygiene, and data quality in partnership with the teammate responsible for lead and customer experience strategy. Document processes, troubleshoot issues, and identify opportunities to improve marketing efficiency.
Requirements
- 5+ years of experience in digital marketing, website management, marketing operations, or a related field.
- Bachelor's degree in Marketing, Digital Marketing, Business, Communications, or a related field preferred, or equivalent combination of education and practical experience.
- Experience managing a website using WordPress or a comparable CMS.
- Hands-on experience with email marketing platforms; Salesforce Account Engagement (Pardot) is a plus.
- Strategic mindset with the ability to connect digital marketing activities to business goals, identify opportunities for improvement, and proactively recommend data-driven solutions.
- Working knowledge of technical SEO, website analytics, and conversion optimization.
- Experience with tracking tools such as GA4 and Google Tag Manager.
- Experience managing landing pages, forms, email campaigns, and marketing automation.
- Strong project management, organization, and problem-solving skills.
- Experience working with agencies, vendors, and cross-functional teams.
Benefits
- Affordable medical, dental, and vision insurance: http://myitwhr.com/
- HSA/FSA with a company match
- Income protection benefits
- Industry leading 401(k) plan
- Paid time off
- Parental leave
- Matching gift and volunteer program
MTS Systems Corporation
MTS is a leading global supplier of test and simulation systems, differentiating ourselves through innovation, quality and an exceptional customer experience. We partner with our customers to revolutionize products and transform industries. We innovate to help make the world’s products better by simulating real-world environments, enabling clean and efficient transportation, generating renewable energy, and providing safer infrastructure, medical treatments and consumer productsYou have big ideas. MTS testing and simulation solutions can help bring them to life with speed, efficiency, and confidence. If you are looking for a global company with smart people, great customers, and innovative products; see opportunities in engineering, manufacturing, sales and operations, finance, human resources and more at MTS. Learn more about MTS at https://www.mts.com/enSearch and apply for MTS job openings at https://www.mts.com/en/company/careers
Salaries
Posted range
$80K/yr – $100K/yr
Taken straight from the job posting.
Digital Marketing median pay in the United States
Most pay falls between $66K and $105K. Based on 1,375 salaries.
Marketing Team
Marketing Team Size
73 (4% of company)
Median Tenure
9.9 years
Marketing Roles Posted (Last 30 Days)
1
Traffic Signals
Monthly Visitors
109.7K
Traffic Source Mix
Search
48.8%
Direct
41.3%
Referral
6.7%
Social
2.3%
Paid
0.7%
Headcount Trend
Current headcount: ~1.9K
News about MTS Systems Corporation
Links
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