VP, Product Marketing Lead - Fixed Income

Los Angeles, CA (Hybrid)

$190K/yr – $210K/yrDirector/Executive5+ years expOther

Posted 1 day ago

Job Summary

Own and execute the fixed income product marketing strategy across wealth and institutional channels, shaping narratives, go-to-market plans, and content enablement while partnering with product, sales, and distribution.

  • Lead integrated go-to-market plans for new products and enhancements.
  • Translate complex fixed income concepts into clear, differentiated messaging for varied audiences.
  • Collaborate with portfolio managers, distribution, and marketing to align positioning with business goals.

Job Description

Responsibilities

  • Vision, strategy, and market intelligence
  • Develop and maintain a strategic product marketing roadmap for TCW’s fixed income platform.
  • Identify growth opportunities by connecting market trends, competitive intelligence, vehicle demand, distribution priorities, and client needs.
  • Partner with portfolio managers, product leaders, sales, and senior executives to align positioning and commercialization priorities with business goals.
  • Provide a clear market perspective that informs product enhancements, new-product development, and prioritization decisions.
  • Wealth-channel leadership
  • Shape fixed income positioning for the wealth ecosystem as relevant to the approved distribution strategy.
  • Translate institutional investment depth into concise, practical, and differentiated stories for wealth audiences without diluting investment rigor.
  • Tailor value propositions by audience, vehicle, liquidity profile, portfolio role, and stage of the advisor and client journey.
  • Partner with wealth distribution and channel marketing teams on segmentation, campaigns, intermediary education, sales enablement, and client-nurturing programs.

Requirements

  • Bachelor’s degree in marketing, business, finance, or a related field.
  • Minimum of five years of experience in product marketing, product strategy, or a closely related discipline within asset management or financial services.
  • Deep understanding of fixed income markets, interest rates, liquidity, public and private market strategies, investment vehicles, and the role of fixed income in client portfolios.
  • Demonstrated experience positioning and launching investment products or strategies.
  • Experience developing marketing strategies, messaging, and content for wealth or intermediary audiences, with an understanding of how needs differ across advisors, platforms, home offices, and end investors.
  • Ability to influence senior stakeholders, lead cross-functional work, and convert complex investment information into clear, differentiated messaging.
  • Strong analytical judgment and experience using marketing insights or analytics to improve strategy and execution.
  • Excellent written, verbal, presentation, and relationship-management skills.
  • MBA or other relevant advanced degree.
  • CFA, CAIA, or relevant FINRA registrations such as Series 7, 24, or 63, as applicable to the role.

Benefits

  • Benefits include medical, dental, and vision coverage, retirement benefits, and paid time off. These benefits reflect our commitment to supporting the health, wellbeing, and long-term financial security of our employees and their families.

Salaries

Posted range

$190K/yr – $210K/yr

Taken straight from the job posting.

The middle of this range ($200K) is 10% above the median base salary for Product Marketing Lead roles in the United States ($182K).

Product Marketing Lead median pay in the United States

$183K/yr

Most pay falls between $154K and $200K. Based on 33 salaries.

See all The TCW Group salaries

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VP, Product Marketing Lead - Fixed Income

The TCW Group · Los Angeles, CA · Hybrid