VP of Marketing, BuyWander - Seattle, WA

Seattle, WA (On-site)

$165K/yr – $225K/yrDirector/Executive5+ years expFull time

Posted 3 months ago

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Job Summary

Own the brand and growth engine with data driven tests, cross channel acquisition, and AI-assisted workflows to scale CAC, LTV, conversion, and retention.

  • Brand, voice, and positioning that fuels scalable campaigns and local market expansion.
  • AI-enabled growth lab: dashboards, experimentation, and automated content to drive asymmetric wins.
  • End-to-end ownership of acquisition and performance, from testing to repeatable growth, with a path to leading a high performance team.

Job Description

Responsibilities
  • Define and evolve our voice, story, and positioning
  • Turn “returns” into something people are excited about
  • Build a brand people talk about, not just see
  • Own customer acquisition across all channels (paid, organic, partnerships, local)
  • Build a data-driven growth engine —not guesswork
  • Obsess over CAC, LTV, conversion, and retention
  • Drive traffic and participation in our auctions
  • Create local market playbooks that scale nationally
  • Launch bold, creative campaigns that actually convert
  • Run constant tests across channels, messaging, and audiences
Requirements
  • 5–10+ years in marketing, owning growth, performance, or brand
  • Proven track record of driving measurable, repeatable growth
  • Strong analytical mindset—you think in funnels, cohorts, and experiments
  • Experience using data to make decisions (not just reporting it)
  • Hands-on experience with modern marketing tools + AI workflows
  • Comfort operating in ambiguity with speed and ownership
Preferred
  • Experience in marketplaces, auctions, resale, or eCommerce
  • Built or scaled growth engines from 0 to 1
  • Deep performance marketing + creative testing expertise
  • Strong POV on the future of AI in marketing
  • Analytical leader
  • AI-forward
  • Mad scientist
  • Builder
  • Scrappy operator
  • Owner
Benefits
  • Competitive Salary and Performance-based Bonuses
  • Meaningful equity in a company attacking a massive market
  • Health, Vision & Dental Insurance
  • Unlimited PTO
  • Annual Company Offsites
  • 401K
BuyWander logo

BuyWander

BuyWander was built to connect consumers directly to the $1 Trillion of returned products that accumulate across retailers and brands every year. We sell quality, inspected retail returns directly to customers for a massive discount to retail price. We help our customers save, get ahead, and hopefully help the planet in the process.

Founded in 2023
Spokane, Washington, USA
19 employees

Traffic Signals

Monthly Visitors
1.8M
Traffic Source Mix
Search
22.8%
Direct
72%
Referral
3%
Social
1.8%
Paid
0.3%

Headcount Trend

Current headcount: ~19

Funding

Total Funding
$2M
Last Raise
$2M
Seed, 12 months ago

Funding History

  • Apr 2025
    Seed • $2M