VP Digital, Streaming & Social

Los Angeles, CA (On-site)

$250K/yr – $275K/yrSenior LevelFull time

Posted 15 hrs ago

Job Summary

Lead and coordinate CBS News and Stations digital teams across markets, owning the digital vision, cross-functional collaboration, and day-to-day execution of digital-first content across social, streaming, and YouTube.

  • Own digital strategy per platform across markets
  • Collaborate with GMs and news directors on priorities and tentpole events
  • Drive digital audience growth, reporting and workflow improvements

Job Description

Responsibilities

  • Oversee digital, social and streaming teams in each market, providing regular guidance and best practices for each platform
  • Set and execute on a digital vision for each platform, both current and emerging
  • Collaborate with general managers and news directors in each market to activate digital teams on key priorities, both in the day-to-day and around tentpole events
  • Work with stations teams on-the-ground to develop digital-first content for distribution on social, streaming and YouTube
  • Coach reporters on digital and social best practices
  • Regularly communicate digital numbers, takeaways, wins and missed opportunities
  • Work with leadership to implement technology that improves digital team workflows

Requirements

  • A seasoned digital media professional with demonstrated experience growing digital audiences, preferably in local news
  • Comfortable managing teams and fellow people managers who work in different locations
  • An exceptionally collaborative person who thrives in a matrixed environment
  • A transparent and clear communicator
  • Strategic but tactical – you’re not just setting strategy, but pinch-hitting as needed to deliver in the day-to-day

Benefits

  • The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement.
  • What We Offer :
  • - Attractive compensation and comprehensive benefits packages. Check out our full list of benefits here.
  • - Generous paid time off.
  • - Complimentary subscriptions to HBO Max, Paramount+, and other Skydance streaming services and digital news products.
  • - Robust employee engagement opportunities, including access to exclusive screenings and events, speaker series, volunteer activities and more.
CBS News and Stations logo

CBS News and Stations

CBS News and Stations, brings together the power of CBS News, 28 owned television stations in 17 major U.S. markets, the CBS News Streaming Network, CBS News Streaming local platforms, local websites and cbsnews.com, under one umbrella. CBS News and Stations is home to the nation’s #1 news program 60 MINUTES, the CBS News Streaming Network, the first 24/7 digital streaming news network, the award-winning broadcasts CBS MORNINGS, CBS SATURDAY MORNING, the CBS EVENING NEWS WITH NORAH O’DONNELL, CBS SUNDAY MORNING, CBS WEEKEND EVENING NEWS, 48 HOURS and FACE THE NATION WITH MARGARET BRENNAN. CBS News and Stations provides news and information for the CBS Television Network, CBSNews.com, CBS News Radio and podcasts, Paramount +, all digital platforms, and the CBS News Streaming Network, the premier 24/7 anchored streaming news service that is available free to everyone with access to the internet. The CBS News Streaming Network is the destination for breaking news, live events, original reporting and storytelling, and programs from CBS News and Stations’ top anchors and correspondents working locally, nationally and around the globe. CBS News’ streaming services, across national and local, amassed more than 1.01 billion streams in 2021. Launched in November 2014 as CBSN, the CBS News Streaming Network is available on 30 digital platforms and apps, as well as CBSNews.com and Paramount+. The service is available live in 91 countries. CBS News and Stations is dedicated to providing the highest quality journalism under standards it pioneered and continues to set in today’s digital age. CBS News earns more prestigious journalism awards than any other broadcast news division.

Founded in 1928
New York, New York, USA
315 employees (176 in marketing)

Salaries

Posted range

$250K/yr – $275K/yr

Taken straight from the job posting.

Digital Marketing median pay in the United States

$80K/yr

Most pay falls between $66K and $105K. Based on 1,301 salaries.

See all CBS News and Stations salaries

Marketing Team

Marketing Team Size
116 (37% of company)
Median Tenure
3.7 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
5.9M
Traffic Source Mix
Search
40.7%
Direct
54.3%
Referral
3.2%
Social
1.6%
Paid
0.2%

Headcount Trend

Current headcount: ~315
CBS News and Stations logo

VP Digital, Streaming & Social

CBS News and Stations · Los Angeles, CA · On-site