VP of Applications Marketing

USA (Remote)

$220K/yr – $275K/yrSenior Level10+ years expFull time

Posted 5 weeks ago

Top 1% of applicants do these two things.

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Job Summary

Own cross-organization growth across Mailjet and Sinch Engage, with a focus on PLG/self-serve and partner-driven motions.

  • Growth ownership: connect positioning, demand generation, lifecycle, product adoption, and revenue impact into executable plans.
  • Playbook scaling: identify and scale reusable strategies across lifecycle marketing, performance marketing, and launch motions.
  • Audience & messaging: strengthen positioning for marketers, business users, developers, SMBs, and enterprise buyers across channels and product experiences.

Job Description

Own cross-organization growth across Mailjet and Sinch Engage, with a focus on PLG/self-serve and partner-driven motions.

  • Growth ownership: connect positioning, demand generation, lifecycle, product adoption, and revenue impact into executable plans.
  • Playbook scaling: identify and scale reusable strategies across lifecycle marketing, performance marketing, and launch motions.
  • Audience & messaging: strengthen positioning for marketers, business users, developers, SMBs, and enterprise buyers across channels and product experiences.
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Sinch

Sinch is pioneering the way the world communicates. More than 150,000 businesses — including Google, Uber, Paypal, Visa, Tinder, and many others — rely on Sinch’s Customer Communications Cloud to power engaging customer experiences through mobile messaging, voice, and email.Whether you need to verify users or craft omnichannel campaigns, Sinch makes it easy. Our AI-infused Super Network, APIs, and applications ensure you can connect with your customers reliably and securely, at every step of their journey.We dream big — for our company, our customers, and our employees — and we hire the best talent worldwide to help us bring our vision to life. We have a local presence in more than 60 countries — probably somewhere near you! Shares are traded at NASDAQ Stockholm: XSTO: SINCH

Founded in 2008
Stockholm, Stockholm County, SWE
4.3K employees (261 in marketing)