Vice President Marketing

USA (Remote)

$240K/yr – $280K/yrDirector/ExecutiveFull time

Posted 3 months ago

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Job Summary

Drive enterprise marketing strategy with global scope to deliver pipeline growth and revenue impact.

  • Own global marketing strategy, pipeline, and revenue alignment for enterprise segments
  • Must-have: Marketing leadership across multiple functions in an enterprise SaaS at scale
  • Standout: Experience scaling ABM, demand gen, and cross-functional GTM with strong execution

Job Description

Responsibilities
  • Marketing Strategy & Revenue Leadership: Set and own the global marketing strategy focused on enterprise pipeline growth, revenue impact, and high-value deals
  • Translate company objectives into clear marketing priorities, performance targets, and KPIs
  • Maintain full accountability for marketing-sourced pipeline, SAL/SQL and MQL contribution, and revenue alignment
  • Demand Generation & Pipeline Growth: Define the enterprise demand generation strategy, investment priorities, and success metrics
  • Lead through the Head of Demand Generation to scale ABM, field marketing, digital, and content programs
  • Review performance, optimize mix and spend, and ensure strong alignment with sales territories, key accounts, and major opportunities
  • Brand, Messaging & Market Presence: Partner with the Senior Director of Brand & Communications to set brand strategy, corporate messaging, and positioning standards for the company
  • Ensure consistent, differentiated messaging across all channels and touchpoints
  • Sales Enablement & Go-To-Market Alignment: Partner closely with the CRO and sales leadership to support complex enterprise sales cycles
  • Ensure marketing messaging, content, and programs address buyer needs throughout high-value sales conversations
  • Guide ICP definition, segmentation, competitive positioning, and market prioritization in partnership with product and sales
  • Marketing Operations & Scale: Establish operational rigor across the marketing organization, including planning, reporting, attribution, and forecasting
  • Drive scalable processes, tools, and best practices that enable efficient, sustainable growth
  • Ensure marketing performance is visible, measurable, and aligned to company revenue goals
  • Team Leadership & Global Collaboration: Lead by example as a high-impact marketing leader, fostering a collaborative, results-driven culture across brand, communications, demand generation, and field marketing
  • Lead across all digital channels, including Social Media, Web, and leveraging modern Generative AI tools and technologies.
  • Manage and develop the global marketing team, ensuring clear ownership, strong cross-functional alignment, and consistent performance management
  • Scale the marketing team using modern AI and other automation tools
Requirements
  • Marketing Leadership Experience: Proven experience leading multiple marketing functions within a B2B or enterprise SaaS organization at scale ($50+M ARR)
  • Strategic & Hands-On Leadership: Ability to set direction while remaining involved in execution as needed
  • Demand Generation Expertise: Demonstrated success building and optimizing demand generation engines that support enterprise sales
  • Cross-Functional Collaboration: Proven experience partnering closely with sales, product, and executive teams
  • Enterprise Messaging Expertise: Strong ability to translate complex products into clear, compelling value propositions
  • Enterprise SaaS Experience: Experience marketing SaaS products to large enterprises with deal sizes ranging from $100K to $1M
Benefits
  • Medical, Dental, & Vision Insurance
  • Life & Disability Insurance
  • 401(k) & Roth with 4% employer match (fully vested)
  • 20 Days PTO
  • 8 Weeks Parental Leave
  • 8 Company Holidays
  • Remote Work Environment
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Orange Logic

4.4 Glassdoor

For ambitious content creators in growing enterprises, Orange Logic provides a powerful digital asset management platform to increase control, creativity and commercial advantage. Our infinitely scalable, user-friendly DAM solution streamlines content workflows, automates manual processes and removes roadblocks from remote collaboration. Orange Logic's dedication to flexibility and useability has created a highly intuitive experience designed to meet and exceed every departmental need, maximizing company-wide user adoption and unlocking workflow efficiencies at scale.Orange Logic works across multiple industries like M&E, finance, healthcare, retail/manufacturing, corporate archive and non-profits and are extremely proud to support some of the world’s most impactful brands.

Founded in 1998
Irvine, California, USA
236 employees (18 in marketing)
84% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
41.7K
Monthly Google Ads Budget
$20K
Traffic Source Mix
Search
43%
Direct
41.3%
Referral
11.1%
Social
3.3%
Paid
1.1%

Headcount Trend

Current headcount: ~236

Marketing Team

Marketing Team Size
15 (6% of company)
Median Career Experience
13 years
Median Tenure
1.5 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Private Equity, 3 years ago

Funding History

  • May 2023
    Private Equity

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