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EX.CO

Vice President Marketing

New York City, NY (On-site)

$180K/yr – $210K/yrDirector/Executive10+ years expFull time

Posted 2 hrs ago

Job Summary

Own and drive EX.CO's marketing strategy and growth initiatives, leading a team and external partners to shape brand, content, and communications that generate revenue across all offerings and audiences.

  • Lead marketing strategy and team execution
  • Drive demand generation, content, and external communications

Job Description

Responsibilities

  • Build and own the marketing strategy across our different offerings and audiences, create annual and quarterly plans according to budget
  • Lead our fierce and excellent marketing team and external consultants
  • Help refine our brand identity, messaging and visual guidelines across all touchpoints
  • Drive growth campaigns and demand generation tied to pipeline - including media buying strategy, campaigns and creatives
  • Own our external facing communications and channels, PR & media relations strategy
  • Lead content and video production, including thought leadership
  • Plan and run EX.CO's presence at key industry events
  • Support our internal communications efforts

Requirements

  • 10+ years in B2B tech marketing, 4+ in senior leadership. AdTech or media experience is a strong plus
  • A track record of leading campaigns, growth and content at a senior level
  • Strong in both brand and performance, with a clear link to revenue
  • A good visual eye and experience managing creative and PR external resources
  • A collaborative style and experience working alongside GTM, Sales and Product leaders
  • Strategic and hands-on
EX.CO logo

EX.CO

4.3 Glassdoor

EX.CO is the smarter video technology, harnessing the power of machine learning to maximize revenue across every screen—web, mobile apps, CTV, and DOOH.

Founded in 2012
New York, New York, USA
181 employees (13 in marketing)
ex.co
95% recommend to a friend
100% CEO approval

Salaries

Posted range

$180K/yr – $210K/yr

Taken straight from the job posting.

See all EX.CO salaries

Marketing Team

Marketing Team Size
8 (4% of company)
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$65.7M
Last Raise
$35M
Series C, 8 years ago

Funding History

  • Sep 2017
    Series C • $35M
  • Mar 2016
    Series C • $15M
  • Mar 2015
    Series B • $12.2M

Traffic Signals

Monthly Visitors
136.2K
Monthly Google Ads Budget
$531
Traffic Source Mix
Search
34.3%
Direct
46.7%
Referral
11.5%
Social
5.6%
Paid
1.4%

Headcount Trend

Current headcount: ~181
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Vice President Marketing

EX.CO · New York City, NY · On-site