Vice President Marketing

USA (Remote)

Salary Not AvailableDirector/ExecutiveFull time

Posted 4 months ago

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Job Summary

Drive strategic marketing for Aspen Hill Club, coordinating market research, multi-channel campaigns, and public relations to grow the brand and align efforts with club growth goals.

  • Own development and execution of high-impact marketing initiatives across channels.
  • Must-have: deep expertise in market planning and market research to inform strategy.
  • Standout: cross-functional leadership with ability to partner across operations, sales, and member experience.

Job Description

Responsibilities

  • The Vice President of Marketing will lead the development and execution of strategic marketing initiatives to promote the Aspen Hill Club brand.
  • Responsibilities include managing market research, coordinating marketing campaigns, overseeing marketing management efforts, and cultivating public relations strategies.
  • The VP will work closely with teams to identify target markets, analyze trends, and implement effective marketing strategies that align with organizational goals.

Requirements

  • Expertise in Market Planning, Market Research, and identifying key trends to inform strategy
  • Strong background in Marketing, Marketing Management, and implementing comprehensive campaigns
  • Skills in Public Relations to effectively build and maintain valuable communication with stakeholders
  • Proven leadership and strategic decision-making abilities
  • Exceptional communication and interpersonal skills for cross-functional collaboration
  • Bachelor's degree in Marketing, Business Administration, or a related field

Preferred

  • Experience in the fitness, sports, or hospitality industry is a plus