Responsibilities

• Lead creative asset development across multiple projects, ensuring alignment with marketing strategies and customer experience goals.
• Review and interpret creative briefs to guide visual branding for digital, print, video, and packaging materials.
• Manage and advance brand voice consistently across channels, including websites and campaigns.
• Oversee project execution, budget management, and collaboration with internal teams and external agencies.
• Coach and mentor team members, fostering skill development and performance improvement.
• Drive innovation by applying industry trends and adapting strategies to meet business needs.
• Coordinate cross-functional efforts to ensure campaign alignment and operational efficiency.
• The Senior Manager is a hands-on position, execution-focused, craft-driven, and highly collaborative—bridging product marketing strategy with powerful storytelling and polished creative output.

Requirements

• Option 1: Bachelor's degree in Business, Engineering, Statistics, Economics, Analytics, Mathematics, Arts, Finance or related field Option 2: 2 years' experience in data analysis, data science, statistics, or related field.
• Proven experience leading creative asset development and managing multiple projects simultaneously.
• Strong expertise in reviewing and interpreting creative briefs to align with marketing strategies.
• Demonstrated ability to manage visual branding across various channels including digital, print, and packaging.
• Skilled in executing innovative creative strategies informed by industry trends and business needs.
• Effective project management capabilities, including budget oversight and team leadership.
• Familiarity with Adobe InDesign and procurement processes to support creative initiatives.
• Experience mentoring and developing team members to enhance performance and skills.

Preferred

• Digital Content Management, Editorial, Retail Management, Supervising Associates, WE-Working for or withCreative Agencies

Benefits

• Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.