Global Marketing Programs - Creative Propositions Lead

Responsibilities

• Take program concepts to a fully developed pitch, defining the big idea, narrative, creative direction and value to vendors and Arrow.
• Build compelling pitch decks, storyboards, mock-ups and supporting materials to showcase the program.
• Present and sell pitch concepts to technology vendors and senior internal stakeholders, securing buy-in, commitment and marketing investment.
• Show clear business acumen. Understand and articulate the commercial value of each program for vendors, including audience reach, expected outcomes, pipeline impact and ROI.
• Work closely with the Marketing Account Leads, Program Managers, sales, vendor management to understand vendor priorities and align pitches to business objectives.
• Lead the creative pitch process end to end – briefing, ideation workshops, content development, rehearsal and follow-up – managing timelines across multiple pitches.
• Capture feedback and track pitch outcomes and win rates, refining concepts, messaging and approach to continuously improve conversion.
• Build a reusable library of pitch templates, case studies and proof points to support the wider marketing and sales teams.

Requirements

• Typically requires 10 years of marketing experience, with a significant portion gained in a creative, marketing or advertising agency.
• Proven track record of developing creative pitch concepts with experience in winning new business or client investment.
• Extensive experience presenting concepts to clients and senior stakeholders, with a confident and persuasive presentation style.
• Experience in B2B technology or the IT channel, ideally pitching to technology vendors, is highly desirable.

Preferred

• Creative thinker who can turn complex ideas into simple, compelling stories
• Confident, credible and engaging in front of senior and external audiences
• Commercially minded, with a focus on outcomes
• Collaborative team player who builds strong rapport with stakeholders
• Ability to work in a fast-paced environment and manage multiple pitches and deadlines at one time
• Presentation, storytelling and communication skills

Benefits

• Medical, Dental, Vision Insurance
• 401k, With Matching Contributions
• Short-Term/Long-Term Disability Insurance
• Health Savings Account (HSA)/Health Reimbursement Account (HRA) Options
• Paid Time Off (including sick, holiday, vacation, etc.)
• Tuition Reimbursement