Technical Product Marketing Manager (TPMM)

New York City, NY (Remote)

Salary Not AvailableSenior LevelFull time

Posted 1 month ago

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Job Summary

Own cross-org launches and narrative for a technical crypto product, focusing on multi-stakeholder coordination, release storytelling, and ecosystem-facing messaging for validators and developers.

  • Own end-to-end launch coordination and channel strategy across multiple partners and milestones.
  • Build repeatable release playbooks and messaging for Agave and related protocol changes.
  • Lead technical content, social presence, and ecosystem media engagement to accelerate adoption.

Job Description

Own cross-org launches and narrative for a technical crypto product, focusing on multi-stakeholder coordination, release storytelling, and ecosystem-facing messaging for validators and developers.

  • Major Launch Coordination: Own end-to-end coordination for Anza's 2026 launches; drive narrative development, content production, spokesperson selection, timing, and channel strategy across Anza, the Solana Foundation, and ecosystem partners.
  • Release Management: Drive the marketing motion for the Agave release cycle, including 4.2 and parallel tracks; build a repeatable release playbook with consistent quality and momentum.
  • Technical Content and Positioning: Translate consensus changes and protocol improvements into clear messaging for validators, developers, and the ecosystem; write launch posts and explainers.
  • Social and Channel Ownership: Manage Anza's X presence end-to-end, drafting posts, coordinating launch-day rollouts, and engaging with the validator, developer, and Solana communities.
  • Media and Foundation Coordination: Build relationships with crypto media and coordinate with the Solana Foundation on joint narrative and media strategy.
  • Project Management: Own the operational backbone of Anza's marketing motion; track calendars, align launches, coordinate reviews, and ensure timelines land without overburdening engineers.
  • Messaging and Narrative: Develop frameworks for Agave and Anza's product surface, ensuring consistency across GitHub, blogs, conferences, and external touchpoints.
Anza logo

Anza

Anza is the leading Solana-focused software development firm, building resilient, elegant, and impactful protocols.

Anza, California, USA
49 employees (4 in marketing)

Traffic Signals

Monthly Visitors
37.5K
Traffic Source Mix
Search
34.7%
Direct
47.7%
Referral
12.5%
Social
3.5%
Paid
1.3%

Headcount Trend

Current headcount: ~50

Marketing Team

Marketing Team Size
2 (4% of company)