Supervisor, Engagement Planning

Cherry Hill, NJ (On-site)

$70K/yr – $140K/yrSenior Level5+ years expProfessional

Posted 1 day ago

Job Summary

Own and drive end-to-end healthcare media campaigns while leading a team of Engagement Planners, advancing innovation with COEs and partners, and strengthening client partnerships through data-driven storytelling and cross-functional collaboration.

  • Architect omnichannel strategies
  • Lead and mentor planners
  • Champion emerging media & innovation

Job Description

Responsibilities

  • Architect Omnichannel Strategies: Translate complex marketing objectives into integrated, end-to-end media campaigns spanning Display, Custom Digital Programs, Email, Print, Point of Care (POC), and Conferences.
  • Lead & Mentor Planners: Guide, coach, and develop a dedicated team of Engagement Planners—fostering their career growth while ensuring rigorous tactical alignment and quality.
  • Champion Emerging Media & Innovation: Stay on the cutting edge of the media landscape. Partner with Centers of Excellence (COE) and vendor partners to test, scale, and pioneer emerging technologies and ad solutions.
  • Drive Client Partnerships: Serve as a trusted advisor to clients by providing proactive guidance, actionable data-driven insights, and clear campaign narratives that exceed performance goals.
  • Orchestrate Cross-Functional Collaboration: Partner closely with Business Intelligence, Market Research, and Creative teams to build integrated, high-performing healthcare solutions.

Requirements

  • Media Planning & Buying Expertise: 5–6 years of experience in media planning and buying, featuring deep knowledge of both digital and traditional channels (online, offline, emerging platforms).
  • Strategic Acumen: A proven track record of converting brand and commercial objectives into measurable, high-impact media plans.
  • Empowering Leadership: Proven ability or strong aptitude for managing, motivating, and upskilling junior-to-mid-level planning talent.
  • Client-First Mindset: Outstanding presentation, consultative, and interpersonal skills with the ability to navigate complex client relationships smoothly.
  • Curiosity & Innovation: An appetite for exploring new channels, data methodologies, and technology-driven approaches in healthcare communications.

Benefits

  • Well-Being & Flexibility: A supportive environment focused on work-life integration, comprehensive healthcare benefits, and resources designed to help you thrive personally and professionally.
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CMI Media Group

3.8 Glassdoor

CMI Media Group, a WPP company, is a full-service media agency focused solely on health, wellness, and pharmaceutical marketing. CMI Media Group’s core offerings include Audience Strategy, Planning, Development, and Insights; Data and Analytics; Buying and Investment; and Direct Response and Customer Experience. As the leading media resource for the world’s top healthcare companies, CMI Media Group brings together leading technology, data, and talent to deliver seamless capabilities for clients. CMI Media Group has seven office locations across the US. To apply for a position within our teams visit https://www.cmimediagroup.com/careers

Founded in 1989
Philadelphia, Pennsylvania, USA
1.5K employees (258 in marketing)
78% recommend to a friend
94% CEO approval

Salaries

Posted range

$70K/yr – $140K/yr

Taken straight from the job posting.

See all CMI Media Group salaries

Marketing Team

Marketing Team Size
253 (17% of company)
Median Career Experience
9 years
Median Tenure
4.1 years
Marketing Roles Posted (Last 30 Days)
5

Traffic Signals

Monthly Visitors
10.2K
Traffic Source Mix
Search
31.6%
Direct
51.5%
Referral
7%
Social
8.5%
Paid
1.2%

Headcount Trend

Current headcount: ~1.5K
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Supervisor, Engagement Planning

CMI Media Group · Cherry Hill, NJ · On-site