Summer 2027: Marketing Intern

Responsibilities

• Support the development, execution, and optimization of integrated marketing campaigns across digital, email, social media, content, and event channels to drive brand awareness, lead generation, and customer engagement
• Help identify target audience insights, market trends, and competitive positioning opportunities to inform marketing strategy, messaging frameworks, and campaign planning
• Partner with cross-functional teams including Sales, Product, Customer Experience, and Creative to align marketing initiatives with go-to-market priorities, product launches, and organizational goals
• Assist with the creation and management of marketing content including blog posts, email campaigns, social media content, case studies, product one-pagers, landing pages, and event materials
• Contribute to marketing performance reporting, campaign analytics, A/B testing, and audience segmentation to support data-driven optimization of marketing programs and spend
• Track key marketing metrics including campaign performance, website traffic, lead generation, conversion rates, and audience engagement to help the team identify trends and refine strategies
• Participate in marketing team meetings, product demonstrations, and cross-functional planning sessions to build knowledge of Amplify's brand, competitive landscape, and go-to-market strategy

Requirements

• Education: Current enrollment in an undergraduate degree program, returning to school in Fall 2027
• Full-time availability to participate from June 7, 2027, through August 13, 2027
• Strong written and verbal communication skills
• Ability to synthesize information, identify themes, and communicate insights clearly
• Knowledge of and interest in the K–12 education technology field

Preferred

• Working knowledge of marketing automation and email platforms such as HubSpot, Marketo, Pardot, or Mailchimp for campaign execution, audience segmentation, and performance reporting
• Exposure to digital marketing channels including SEO/SEM, paid media, social media advertising, content marketing, or affiliate marketing through coursework, personal projects, or prior experience
• Background in marketing, communications, public relations, content creation, or brand management through coursework, campus organizations, freelance work, or prior internships — a portfolio of writing or creative work is strongly preferred
• Interest in EdTech market dynamics, K–12 audience engagement, product marketing, demand generation, brand storytelling, or marketing analytics
• Excellent interpersonal and collaboration skills with the ability to manage multiple projects, meet deadlines, and work effectively across creative and analytical teams
• Comfort with social media management platforms such as Hootsuite or Sprout Social; grounding in design tools such as Canva or Adobe Creative Suite and analytics platforms such as Google Analytics is a plus
• Understanding of marketing funnel principles, buyer journey mapping, audience segmentation strategies, and brand voice development as applied to a mission-driven EdTech environment

Benefits

• What we can offer you:
• Direct exposure to marketing tools, platforms, and best practices used in EdTech
• Real-world marketing challenges that directly influence Amplify's brand presence, audience engagement, and revenue growth
• Contributions to meaningful marketing campaigns and brand-building initiatives in a mission-driven environment
• Mentorship from industry professionals at the forefront of marketing strategy and brand development in education technology
• Exposure to Content Marketing, Digital Marketing, Email Marketing, Social Media, Demand Generation, Product Marketing, and Marketing Analytics
• Hands-on training in a fast-paced, agile environment
• Opportunities to help shape the campaigns, content, and brand experiences that connect Amplify's mission with millions of K–12 educators, students, and families across the country