Responsibilities

• As an intern, you will be assigned a project designed to stretch your analytical and strategic thinking . Throughout the summer you will develop and strengthen key managerial competencies with support from a dedicated Project Lead and Mentor .
• TRANSFORM DATA TO INSIGHTS
• - Dive into brand, industry, and consumer data to  identify  business issues and opportunities. L earn how to use multiple data sources ( i ncluding tools such as  IRI, Numerator , and YouGov) t o uncover actionable insights and develop evidence-backed strategic recommendations ; and t hrive with support from your Data Buddy , a dedicated resource for you throughout the program .
• GENERATE FUEL FOR GROWTH
• Own and drive your individual summer brand project end-to-end, from  initial  scoping through final presentation to senior leaders. Work collaboratively with your Project Lead and cross-functional partners to shape your approach, build your story, and develop a fully formed strategic recommendation. Projects span areas such as brand strategy, innovation, digital shelf, consumer insights, and go-to-market planning.
• CHAMPION CONSUMER OBSESSED BRAND BUILDING
• Develop your understanding of the consumer : who they are, what they need, and how our brands can serve them better. Translate consumer insights into clear, actionable implications that inform your brand project recommendations. Begin building a working knowledge of brand equity fundamentals and what sets our brands apart in the marketplace.
• SHAPE BRAND STRATEGY
• Contribute to brand planning conversations and  assist  in developing materials that bring your recommendations to life. Gain exposure to annual brand planning, budgeting processes, strategic frameworks and cross-functional brand alignment under the guidance of your Project Lead.
• AMPLIFY IMPACT WITH CROSS-FUNCTIONAL COLLABORATION

Requirements

• Currently enrolled in a two-year, full-time MBA program; must be between your 1st and 2nd year (expected graduation the year following the internship)
• 3–6 years of full-time, post-undergraduate professional experience
• Strong analytical aptitude — able to work with data and translate findings into stories and strategic action
• Proficiency  in Excel and PowerPoint
• Ability to manage multiple priorities in a cross-functional, fast-paced environment
• WHAT WE'RE LOOKING FOR
• Our ideal intern brings a general manager and challenger mindset with a passion for our brands and our consumers. We evaluate interns across two dimensions:
• The "What" — Results
• - Analytical rigor — synthesizes data and develops insight-driven, strategic recommendations
• - Framing & storytelling — frames recommendations into a persuasive, clear narrativ e

Preferred

• Marketing concentration is not required  but is a plus
• CPG, beverage, or brand marketing experience is a plus
• Experience with syndicated marketing research databases (e.g.,  Circana /IRI, Numerator, YouGov, Mintel) is a plus

Benefits

• COACHING & FEEDBACK
• - Consistent mentorship and feedback throughout the program
• - Coaching & support from former interns
• - Mid-point & final performance evaluations
• HOLISTIC MARKETING TRAINING
• - Marketing fundamentals
• - Analytics & financials
• - Consumer insights
• - Operations & route-to-market
• - Leadership & influencing skills