Responsibilities

• Assist with the management and updating of HSD social media accounts, including LinkedIn, Instagram, and Facebook.
• Coordinate promotion of departmental events and activities through various communication channels and social media platforms.
• Create, schedule, and publish content that aligns with departmental goals, university policies, and university branding standards.
• Maintain a consistent posting schedule and ensure social media platforms contain current and accurate information.
• Develop and design digital content templates for HSD TV monitors and other communication displays while adhering to Baylor University Marketing & Communications guidelines.
• Collaborate with faculty, staff, and cross-functional teams across HSD to gather information and promote programs, events, student achievements, and departmental initiatives.
• Ensure all posted content is accurate, timely, and reflective of current departmental activities.
• Assist with basic graphic design, photography, and event coverage as needed.
• Monitor engagement and provide recommendations for improving audience reach and communication effectiveness.
• Perform other marketing and communications-related duties as assigned.

Requirements

• Current Baylor University student in good academic standing.
• Familiarity with major social media platforms, including LinkedIn, Instagram, and Facebook.
• Strong written and verbal communication skills.
• Excellent organizational skills and attention to detail.
• Ability to manage multiple projects and meet deadlines.
• Ability to work independently and as part of a team.
• Proficiency with Microsoft Office applications.

Preferred

• Experience creating content for social media or marketing campaigns.
• Knowledge of graphic design tools such as Canva, Adobe Creative Suite, or similar programs.
• Familiarity with Baylor University brand standards and marketing guidelines.
• Experience coordinating events and promotional activities.
• Ability to create visually appealing marketing materials and digital displays.
• Creativity and strong visual communication skills.
• Attention to branding consistency and detail.
• Initiative and problem-solving abilities.
• Strong interpersonal skills and ability to collaborate with diverse stakeholders.
• Interest in marketing, communications, public relations, or related fields.