Responsibilities

• own and execute our comprehensive marketing strategy, ensuring marketing directly drives revenue growth, robust pipeline development, and market expansion.
• act as the crucial bridge between our sales, technical engineering, and corporate marketing teams, translating complex, cutting-edge advanced manufacturing technologies into compelling, market-facing messaging and high-impact campaigns across commercial, federal, and education markets.
• define our market positioning, drive integrated multi-channel digital strategies, lead public relations and thought leadership initiatives, and manage project budgets and timelines to ensure initiatives are delivered on schedule.
• work hand-in-hand with Sales leadership to align marketing efforts with pipeline priorities.
• oversee the creation of high-converting sales enablement materials.
• leverage advanced tools like Dynamics 365 and Power BI to drive data-informed decision-making.
• establish measurable KPIs and analyze campaign performance alongside competitive market trends, and continuously optimize ROI and brand visibility.

Requirements

• own and execute our comprehensive marketing strategy, ensuring marketing directly drives revenue growth, robust pipeline development, and market expansion.
• act as the crucial bridge between our sales, technical engineering, and corporate marketing teams, translating complex, cutting-edge advanced manufacturing technologies into compelling, market-facing messaging and high-impact campaigns across commercial, federal, and education markets.
• leveraging advanced tools like Dynamics 365 and Power BI to drive data-informed decision-making.
• establishing measurable KPIs and analyzing campaign performance alongside competitive market trends, you will continuously optimize our return on investment and brand visibility.
• collaborative professional with a proven B2B background in advanced manufacturing, technology, or industrial sectors