Strategic Communications & Marketing Director

Bethesda, MD (Unknown)

$140K/yr – $210K/yrDirector/ExecutiveFull time

Posted 5 hrs ago

Job Summary

Owns enterprise strategic communications and marketing, guiding brand, executive messaging, and federal-market campaigns across growth and capture programs.

  • Lead brand and messaging architecture across external and internal communications
  • Advise executives on reputation management and crisis planning
  • Partner with BD and Proposal teams on win themes and material development

Job Description

Responsibilities

  • Develops, evaluates, and implements enterprise strategic communications and marketing strategies aligned with corporate objectives, growth priorities, and government contracting business goals.
  • Leads the development and management of the company’s brand, messaging architecture, corporate identity, and market positioning across all external and internal communications.
  • Serves as a strategic communications advisor and thought partner to executive leadership, providing counsel on corporate messaging, reputation management, stakeholder communications, employee communications, and emerging issues.
  • Partners with Business Development, Capture, and Proposal teams to develop compelling messaging, differentiators, value propositions, win themes, executive narratives, capability statements, presentations, and other communications materials supporting federal opportunities.
  • Supports strategic capture and proposal efforts by translating complex technical, operational, and mission-focused information into clear, persuasive, audience-appropriate communications.
  • Develops communications and marketing strategies that strengthen the company's visibility and credibility within priority federal agencies, contract vehicles, mission areas, and government contracting markets.
  • Collaborates with Growth and Business Development leadership to support account-based marketing, market positioning, industry engagement, and targeted communications campaigns associated with strategic federal customers and opportunities.
  • Maintains familiarity with the federal acquisition environment, government customer priorities, procurement trends, relevant contract vehicles, and competitive developments affecting the organization’s target markets.
  • Builds and protects the company's corporate reputation by proactively identifying opportunities to communicate organizational capabilities, contract successes, customer outcomes, employee expertise, and thought leadership.
  • Identifies emerging reputational or communications risks and develops appropriate communications strategies, executive messaging, talking points, and response plans.

Requirements

  • Bachelor’s degree in Communications, Marketing, Public Relations, Journalism, Business, English, Government/Public Affairs, or a related field.
  • Minimum of 7–10 years of progressively responsible experience in strategic communications, marketing, public relations, corporate communications, or related disciplines.
  • Minimum of 3–5 years of leadership or management responsibility.
  • Experience within the federal government contracting, defense, aerospace, technology, professional services, consulting, or other government-facing environment strongly preferred.
  • Demonstrated experience partnering with Business Development, Capture, Proposal, or Growth organizations is preferred.
  • Experience developing communications for complex technical, professional services, or mission-oriented organizations.
  • Demonstrated experience managing external agencies, consultants, designers, writers, digital providers, or other vendors.
  • Experience developing executive-level communications and advising senior organizational leaders.
  • Experience managing communications budgets, personnel, projects, and competing organizational priorities.

Preferred

  • Master’s degree in Communications, Marketing, Business Administration, Public Affairs, or a related discipline. Candidates with knowledge or experience in one or more of the following areas are strongly preferred:
  • Federal business development and capture
  • Federal proposal development
  • Government acquisition and procurement processes
  • Government-wide acquisition contracts and IDIQ vehicles
  • Agency-specific contract vehicles
  • Teaming and subcontractor relationships
  • Government-industry conferences and industry days
  • Federal customer engagement
  • Past-performance and capability positioning

Benefits

  • Our suite of benefits includes Health, Dental, Vision, 401k w/ match, Gym Membership discounts, Volunteer Paid Time Off, and a generous PTO package.
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Rippling

4.0 Glassdoor

Rippling is a workforce management system that eliminates the friction from running a business. Today, most companies struggle with everything from routine tasks, like running payroll, to cross-functional planning, like aligning on headcount. That’s because all their data related to people, processes, and systems is scattered in a hundred places. Rippling has every application you need to run your business—from applicant tracking and payroll to IT and expenses—in one place. But unlike other systems, Rippling sits on top of a unified platform. Data flows dynamically between Rippling’s applications, giving every team a shared source of truth, the power to automate processes, and access to the insights they need. This allows your business to execute better, faster.Based in San Francisco, CA, Rippling has raised $1.2B from the world’s top investors—including Kleiner Perkins, Founders Fund, Sequoia, Greenoaks, and Bedrock.Get help: rippling.com/contactLicensing details: https://app.rippling.com/licensing

Founded in 2016
San Francisco, California, USA
6.5K employees (237 in marketing)
77% recommend to a friend
86% CEO approval

Salaries

Posted range

$140K/yr – $210K/yr

Taken straight from the job posting.

See all Rippling salaries

Funding

Total Funding
$2.4B
Last Raise
$450M
Series G, 10 months ago

Funding History

  • May 2025
    Series G • $450M
  • Apr 2024
    Series F • $200M
  • Apr 2024
    Secondary Market • $590M

Traffic Signals

Monthly Visitors
6.9M
Monthly Google Ads Budget
$2.4M
Traffic Source Mix
Search
16.6%
Direct
64.8%
Referral
11.2%
Social
6.7%
Paid
0.4%

Headcount Trend

Current headcount: ~6.5K

Recent News

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Strategic Communications & Marketing Director

Rippling · Bethesda, MD · Unknown